7 Podcasting Books That Separate Experts from Amateurs
Simon Sinek, Scott Galloway, and Marie Forleo recommend these top Podcasting Books for mastering the craft and business.





What if I told you your next big podcast breakthrough could come from the pages of a book? Podcasting has exploded into a vibrant medium, yet many struggle to find trustworthy guidance amid the noise. Now, more than ever, mastering podcasting means learning from voices who have already forged the path.
Take Simon Sinek, who champions leadership that embraces vulnerability and curiosity — qualities that Steven Bartlett explores in The Diary of a CEO. Meanwhile, Melissa Fumero, navigating entertainment media herself, found Everybody Has a Podcast an indispensable, approachable guide. These experts, among others like Scott Galloway and Marie Forleo, provide invaluable perspectives shaped by real success in podcasting and business.
While these expert-curated books provide proven frameworks, readers seeking content tailored to their specific experience level, niche, or goals might consider creating a personalized Podcasting book that builds on these insights. This custom approach helps bridge broad expertise with your unique podcasting journey.
Recommended by Simon Sinek
Author of Start With Why, Motivational Speaker
“There is a new breed of CEO taking over the business world. The blustery, chest-beating CEOs who act like they make no mistakes are being replaced by CEOs who talk about their feelings, lead with curiosity and are willing to work on themselves...and Steven Bartlett is leading the revolution! The Diary Of A CEO is an essential companion for any leader who wants to take themselves on and lead us into the next generation.” (from Amazon)
by Steven Bartlett··You?
by Steven Bartlett··You?
Steven Bartlett challenges the conventional wisdom that success follows a single predictable path by sharing 33 laws distilled from his own entrepreneurial journey and interviews with high achievers across fields. You’ll gain insights into leadership, mindset, and resilience grounded in psychology and behavioral science, with chapters unpacking concepts like embracing vulnerability and redefining power. The book suits anyone aiming to build influence—whether launching a startup or evolving as a leader—by offering frameworks that question traditional business norms. It’s not a how-to manual but a set of guiding principles to help you reconsider your approach to success and personal growth.
Recommended by Melissa Fumero
Actress known for Brooklyn Nine-Nine role
“If you wanna podcast, buy this book from one of the best!!” (from X)
by Justin McElroy, Travis McElroy, Griffin McElroy··You?
by Justin McElroy, Travis McElroy, Griffin McElroy··You?
Drawing from their decade-long experience creating hit podcasts like My Brother, My Brother and Me and The Adventure Zone, the McElroy Brothers provide a candid, often humorous walkthrough of launching and maintaining a podcast. You’ll learn practical aspects such as choosing a podcast name, selecting equipment, and navigating monetization realities, all sprinkled with their trademark wit. The book demystifies podcast production and promotion, making it approachable whether you’re a hobbyist or aspiring professional. If you want a guide that balances expert insight with a down-to-earth tone, this book fits well, though those seeking purely technical manuals may want to supplement it.
This tailored book explores the intricate world of podcasting with a focus that matches your unique interests, background, and goals. It reveals how to master essential elements such as content creation, audience engagement, and monetization, all carefully aligned to your personal journey in podcasting. By examining the nuances of show development and distribution, this personalized guide deepens your understanding and powers your growth as a podcaster. It covers technical setup, storytelling techniques, and growth tactics adapted specifically to your experience level and aspirations. This approach ensures a learning experience that is both relevant and engaging, helping you excel in the ever-evolving podcasting landscape.
While working as an editor at NPR's Arts Desk and a critic for major publications, Glen Weldon crafted this guide to demystify podcast creation for aspiring storytellers. You’ll gain practical insights on how to discover unique podcast topics, develop compelling narratives, and attract listeners in today’s crowded audio landscape, guided by contributions from top NPR hosts and producers. Chapters interweave interviews and behind-the-scenes perspectives that reveal the nuances of producing quality content on any budget. This book suits anyone eager to launch a podcast with a clear understanding of the craft’s challenges and opportunities, especially those who value storytelling as much as technical know-how.
by Dave Jackson··You?
When Dave Jackson first realized that most podcasting books barely scratch the surface past launching, he focused this guide on what comes next: monetization. You’ll learn specific strategies like setting pricing, finding sponsors, crowdfunding, and leveraging webinars, all grounded in fifteen years of Jackson’s hands-on podcasting experience. The book breaks down advertising jargon and offers tools to build an audience ready to support your work financially. If you’re already podcasting and want to turn listeners into steady income streams, this book lays out practical, detailed steps without fluff or hype.
by Sebastian Rusk·You?
by Sebastian Rusk·You?
Sebastian Rusk wrote this book to cut through the confusion many face when launching a podcast without prior experience. He breaks down the essentials of podcasting in accessible terms, covering everything from equipment basics to marketing tactics and guest booking strategies. You’ll find straightforward guidance on how to start your podcast immediately, along with practical tips to grow your brand and authority through audio content. This book suits anyone ready to move beyond hesitation and actually create a podcast that supports their business or personal brand.
by TailoredRead AI·
This tailored book explores a focused, step-by-step plan to grow your podcast audience rapidly over 30 days. It examines essential podcast marketing techniques, listener engagement tactics, and content optimization strategies, all carefully aligned with your background and goals. By weaving together expert knowledge with your specific interests, it reveals personalized pathways to increase listeners, improve reach, and deepen impact. This customized approach ensures the content matches your experience level and desired outcomes, making growth both approachable and effective.
by L.D. Knowings··You?
Drawing from nearly three decades in information technology and leadership, L.D. Knowings crafted this guide to demystify podcasting for those eager to share their voices but unsure where to start. You’ll learn how to identify your niche, develop a catchy podcast name, and set up your recording space with recommended equipment, all laid out in a seven-step blueprint. The book also explores strategies for building a loyal audience, monetizing your show, and navigating legal considerations. If you want a clear path from concept to launch and growth, this book offers a straightforward framework that suits beginners and those looking to sharpen their podcasting approach.
by Hannah Hethmon··You?
When Hannah Hethmon realized how many museums and cultural nonprofits struggled to engage audiences through digital storytelling, she wrote this guide to fill that gap with practical podcasting insights. You’ll learn how to develop a podcast concept aligned with your institution’s mission, select affordable gear, and produce quality audio without technical overwhelm, using free editing software and tailored templates. Chapters cover pitching ideas to leadership, crafting compelling narratives, and building a loyal listener base from launch. This book suits museum professionals, history organizations, and cultural nonprofits eager to harness podcasting as an outreach tool without the usual technical jargon or budget strain.
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Conclusion
These seven podcasting books reveal three clear themes: authentic leadership, practical production skills, and sustainable monetization. If you're just starting out, Everybody Has a Podcast offers a friendly introduction, while Podcasts SUCK! helps you overcome hesitation with actionable steps. For those focused on growth and income, Profit from Your Podcast delivers detailed monetization strategies.
Combine NPR's Podcast Start Up Guide with The Podcasting Blueprint for a powerful blend of storytelling craft and launch tactics. Museum or nonprofit podcasters will find a perfect match in Your Museum Needs a Podcast, tailored to budget and purpose.
Alternatively, you can create a personalized Podcasting book to bridge the gap between general principles and your specific situation. These books can help you accelerate your learning journey into podcasting mastery.
Frequently Asked Questions
I'm overwhelmed by choice – which book should I start with?
Start with Everybody Has a Podcast for a clear, friendly introduction to launching your show. It's approachable and packed with practical tips, perfect for beginners ready to dive in.
Are these books too advanced for someone new to Podcasting?
Not at all. Books like Podcasts SUCK! and The Podcasting Blueprint are designed with beginners in mind, breaking down complex steps into manageable, confidence-building advice.
What’s the best order to read these books?
Begin with launch-focused guides like Everybody Has a Podcast and The Podcasting Blueprint, then explore NPR's Podcast Start Up Guide for storytelling, and finally Profit from Your Podcast to master monetization.
Should I start with the newest book or a classic?
Balance both. Newer books like The Podcasting Blueprint reflect recent trends, while classics such as The Diary of a CEO offer timeless leadership lessons that still resonate deeply.
Which books focus more on theory vs. practical application?
The Diary of a CEO leans into leadership theory, while Profit from Your Podcast and Podcasts SUCK! emphasize hands-on tactics for growth and production.
Can personalized books complement these expert recommendations?
Absolutely! While these expert books provide solid foundations, personalized Podcasting books tailor insights to your unique goals and experience, enhancing practical application. Learn more here.
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