7 Best-Selling Remarketing Books Millions Love

Explore Remarketing Books penned by industry leaders like Jerome Lewis and Ron LeGrand, featuring best-selling strategies that readers trust.

Updated on June 28, 2025
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There's something special about books that both critics and crowds love, especially in fields like remarketing where strategy and execution make all the difference.

Remarketing remains a crucial tool in advertising—helping businesses reconnect with prospects who showed interest but didn't convert. These seven books, authored by experienced marketers including Jerome Lewis and Ron LeGrand, offer practical frameworks that have helped many refine campaigns and boost returns. Their insights range from real estate to multi-channel digital ads, covering essential tactics that readers repeatedly validate.

While these popular books provide proven frameworks, readers seeking content tailored to their specific Remarketing needs might consider creating a personalized Remarketing book that combines these validated approaches into a unique guide suited to their goals and background.

Best for real estate marketers
REmarketing by Jerome Lewis and Ron LeGrand offers a focused approach to remarketing within the real estate sector by revealing strategies for successful advertising and lead generation. Independently published in 2022, this book shares practical knowledge on implementing marketing campaigns designed specifically for real estate professionals looking to connect with buyers and sellers more effectively. Its specialized framework addresses the unique challenges of remarketing in property sales, making it a valuable tool for anyone aiming to enhance their marketing impact in this competitive field.
2022·279 pages·Remarketing, Marketing, Sales, Strategy, Lead Generation

Drawing from decades of experience in real estate marketing, Jerome Lewis and Ron LeGrand present insider strategies focused specifically on advertising, lead generation, and marketing implementation tailored for real estate professionals. You’ll explore practical methods for creating targeted campaigns that connect with potential buyers and sellers, including how to leverage remarketing techniques uniquely suited to this sector. The book offers detailed insights into crafting compelling offers and managing follow-ups that convert leads into clients, making it particularly useful if you’re involved in property sales or real estate services. While it’s deeply rooted in real estate, the marketing principles here can inform any specialized remarketing effort.

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Best for digital campaign optimizers
Justin Brooke is a digital marketing expert and entrepreneur known for his innovative strategies in online advertising. With years of experience in the industry, he has helped numerous businesses enhance their marketing efforts through effective retargeting techniques. His insights and practical advice have made him a sought-after speaker and consultant in the field. This book compiles his best retargeting campaigns into a clear, accessible format designed to empower you with actionable strategies that can be implemented immediately to improve your advertising results.
2018·79 pages·Remarketing, Retargeting, Online Advertising, Marketing, Advertising

Justin Brooke draws on his extensive digital marketing experience to offer a focused guide on retargeting strategies that work across multiple platforms like Facebook, Google Ads, and YouTube. You’ll learn concrete tactics such as crafting effective ads, choosing the right tools, and deploying seven distinct campaign strategies designed to boost conversions. Brooke’s approach suits both beginners and seasoned media buyers looking to refine their campaigns or train their teams with straightforward, profit-driven methods. If you want to move beyond theory and get hands-on retargeting campaigns that are easy to implement, this slim volume delivers just that without unnecessary jargon.

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Best for personal action plans
This AI-created book on remarketing is written based on your experience level, marketing background, and the particular challenges you face. By sharing your interests and goals, you receive a book tailored to cover the precise remarketing techniques that matter most to you. Unlike generic guides, this personalized content zeroes in on what will help your campaigns succeed, making your learning more efficient and relevant.
2025·50-300 pages·Remarketing, Remarketing Basics, Audience Segmentation, Ad Creative Design, Conversion Tracking

This tailored book on remarketing success reveals battle-tested techniques adapted to your unique challenges and objectives. It explores how to refine campaign elements, optimize audience targeting, and enhance ad creative effectiveness, all aligned to your background and interests. By focusing on your specific goals, this personalized guide covers key remarketing concepts and smart adaptations that help reconnect with high-value prospects more efficiently. The content matches proven approaches many marketers rely on while highlighting nuances most relevant to your campaigns, ensuring that you gain practical knowledge crafted just for your needs. This focused exploration invites you to master remarketing tactics with confidence and clarity.

Tailored Guide
Advanced Audience Targeting
1,000+ Happy Readers
Best for multi-channel strategists
Rob Drummond is a marketing expert and entrepreneur known for his innovative approaches to digital marketing. With years of experience, he has helped numerous businesses optimize their advertising strategies and improve online presence. Alongside Jonathan Wilson, he co-authored this guide focusing on practical remarketing techniques that drive results and help you run campaigns that reach interested customers without overspending.
2019·94 pages·Remarketing, Retargeting, Marketing, Advertising, Multi-Channel

Rob Drummond brings his extensive marketing expertise to this guide on multi-channel remarketing, aiming to fix common pitfalls in retargeting campaigns. You’ll learn how to avoid wasting ad spend by targeting the right audiences across platforms like Google, Facebook, LinkedIn, and Twitter, and how to craft ads that nurture potential customers without overwhelming them. The book breaks down how to test various ads effectively and balance selling with engagement, making it clear when to push and when to pull back. If you want to refine your approach and run remarketing that feels strategic rather than intrusive, this book offers straightforward guidance.

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Best for Google ads beginners
Anil Singh is a digital marketing professional and founder of a digital marketing agency who began his journey in 2007, working with hundreds of businesses worldwide. His extensive experience informs this guide, which aims to simplify Google Remarketing Ads for business owners and marketing professionals alike, helping them harness remarketing’s potential to increase conversions and lower costs.
2020·27 pages·Remarketing, Retargeting, Marketing, Advertising, Google Ads

When Anil Singh first recognized how underutilized remarketing was among small businesses, he set out to demystify Google Remarketing Ads in this concise guide. You learn how to reconnect with past visitors through targeted ads that boost conversions while keeping costs low. The book breaks down essential tactics like offering discounts and cross-selling, making it approachable for business owners and marketing professionals new to remarketing. Its practical focus on setting up campaigns suits those eager to leverage Google’s platform effectively without getting bogged down in jargon. If you want a straightforward introduction with clear, actionable insights, this book fits the bill.

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Best for Facebook ad beginners
Nkosinathi Kinqa, who grew up in South Africa’s Eastern Cape and later earned a postgraduate diploma in Organisation and Management at the University of Cape Town, brings his practical experience into this book. After publishing a comprehensive guide on Facebook ads, he wrote this to simplify remarketing for businesses of all sizes. His background in education and management informs the clear, step-by-step approach designed to help you master Facebook remarketing even on a tight budget.

What started as a personal challenge for Nkosinathi Kinqa, growing up in rural South Africa and navigating limited resources, became a focused guide on Facebook remarketing that anyone can use. You’ll learn how to set up and leverage Facebook pixels, understand remarketing mechanics, and run sales campaigns even with tight budgets. Specific chapters break down tools and tactics tailored to Facebook’s platform, but the principles can also apply beyond it. This book suits small business owners, marketers new to Facebook ads, and anyone looking to make retargeting more accessible without overwhelming jargon or complex setups.

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Best for rapid campaign improvement
This AI-created book on remarketing is tailored to your skill level and specific campaign goals. By sharing your current experience and the aspects you want to improve, you receive focused insights that match your background. Personalization matters here because remarketing tactics thrive when aligned with your unique audience and objectives. This custom book guides you through practical steps that fit your journey, making your learning more efficient and directly applicable.
2025·50-300 pages·Remarketing, Remarketing Basics, Audience Segmentation, Ad Targeting, Conversion Tracking

This tailored book on remarketing dives into clear, actionable steps designed to boost your campaign effectiveness within 90 days. It explores how to rapidly identify key areas for improvement, craft targeted ads, and refine audience segmentation based on your background and goals. By focusing on your specific interests and skill level, the content reveals practical ways to enhance ad performance and conversion rates without unnecessary complexity. This personalized guide blends widely validated techniques with your unique needs, ensuring that every insight directly supports your quest for measurable, swift remarketing results.

Tailored Guide
Campaign Acceleration
1,000+ Happy Readers
Best for ecommerce advertisers
Adam Berke is a recognized leader in online advertising and President of AdRoll, a company he helped found. His deep involvement in performance marketing and analytics, combined with frequent speaking engagements at major industry events, grounds this book in real-world expertise. Berke’s passion for advancing retargeting strategies stems from years of hands-on experience developing tools that help marketers reach nearly all visitors who leave their sites without converting, making his insights especially valuable for anyone aiming to boost their digital advertising effectiveness.
The Retargeting Playbook: How to Turn Web-Window Shoppers into Customers book cover

by Adam Berke, Gregory Fulton, Lauren Vaccarello··You?

What happens when a seasoned online advertising expert dives into the challenge of converting nearly 98 percent of website visitors who leave without buying? Adam Berke, drawing on his extensive experience leading AdRoll and shaping digital ad strategies, breaks down the complexities of retargeting with clarity. You’ll learn not just basic tactics but nuanced methods to keep your brand top of mind and effectively bring potential customers back to finalize purchases. Chapters detail how retargeting complements other marketing channels and why it’s often misunderstood or underused. If you manage digital campaigns or ecommerce, this book gives you a grounded understanding of retargeting’s real power and limitations.

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Best for budget-conscious marketers
Jerome Lewis's "Ultimate Marketing Asset" stands out in the remarketing field by addressing a common challenge: how to lower lead generation costs while increasing your advertising budget from zero. This book lays out a straightforward methodology for implementing remarketing strategies that reconnect with prospects who have already engaged with your brand, helping you make the most of limited ad spend. Its practical approach has resonated with marketers aiming to optimize campaign results without inflating budgets, making it a valuable resource for anyone looking to sharpen their digital advertising edge through targeted customer retargeting.
2022·130 pages·Remarketing, Marketing, Sales, Strategy, Lead Generation

Jerome Lewis offers a focused guide on remarketing strategies designed to significantly reduce lead generation costs while boosting advertising budgets from scratch. The book breaks down the implementation of remarketing campaigns that target potential customers who have already shown interest, making your ad spend more efficient. You’ll find practical insights on how to re-engage prospects and optimize conversion rates, making this particularly useful if you handle digital campaigns with tight budgets. While it doesn’t try to oversell, the book delivers a clear framework for marketers looking to stretch their ad dollars further and gain measurable results.

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Proven Remarketing Methods, Personalized

Get strategies that fit your unique Remarketing goals without generic advice.

Targeted campaign tactics
Optimized ad spend
Faster conversion growth

Trusted by thousands of Remarketing professionals worldwide

Remarketing Success Blueprint
90-Day Remarketing Accelerator
Strategic Remarketing Foundations
Remarketing Mastery Code

Conclusion

These seven Remarketing books share clear themes: tested methods for targeting and retargeting, practical advice across platforms, and strategies validated by widespread reader success. If you prefer proven methods, start with "REmarketing" for real estate focus or "Retargeting Recipes" for efficient digital campaigns. For validated approaches to multi-channel and budget optimization, "Maze Remarketing" and "Ultimate Marketing Asset" provide actionable insights.

For a more customized path, you can create a personalized Remarketing book to blend these proven methods with your unique business context. These widely-adopted approaches have helped many readers succeed, offering a strong foundation to sharpen your remarketing efforts.

Frequently Asked Questions

I'm overwhelmed by choice – which book should I start with?

Start with a book that matches your focus. For real estate, "REmarketing" offers targeted strategies. If you're new to digital ads, "Retargeting Recipes" provides clear, actionable tactics. This approach helps you build a solid foundation before exploring more specialized texts.

Are these books too advanced for someone new to Remarketing?

Not at all. Books like "Google Remarketing Ads" and "How To Master Facebook Remarketing" break down basics clearly, making them accessible for beginners while still offering practical steps you can apply right away.

What's the best order to read these books?

Start with foundational books like "REmarketing" or "Retargeting Recipes" to grasp core principles. Then move to specialized guides such as "Maze Remarketing" for multi-channel strategies or "Ultimate Marketing Asset" for budget-conscious tactics to deepen your skills.

Do I really need to read all of these, or can I just pick one?

You can pick based on your needs. Each book offers unique insights—from platform-specific tips to broader campaign management. Reading multiple can deepen understanding, but focusing on one relevant book often brings immediate value.

Which book gives the most actionable advice I can use right away?

"Retargeting Recipes" by Justin Brooke is known for its straightforward, hands-on strategies you can implement quickly. It’s designed to help marketers optimize campaigns without getting bogged down in theory.

Can I get a remarketing guide tailored to my specific needs?

Yes! While these books provide excellent general strategies, you can create a personalized Remarketing book to blend popular methods with your unique background and goals for a more targeted learning experience.

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