13 Best-Selling Startup Biography Books Millions Love

Recommended by Bill Gates, Alexis Ohanian, and Mark Cuban, these Startup Biography books offer proven insights and inspiring stories.

Bill Gates
Alexis Ohanian
Mark Cuban
Andrew Chen
Herb Greenberg
Chris Messina
Ron Conway
Updated on June 28, 2025
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When millions of readers and top experts agree on books, it’s worth pausing to see what makes them stand out. Startup biographies capture the messy, inspiring journeys behind some of the most influential companies shaping our world today. They reveal not just successes but the grit, failures, and complex personalities involved in building startups from the ground up.

Bill Gates, co-founder of Microsoft, highlights Bad Blood for its sobering look at startup pitfalls, while Alexis Ohanian, Reddit co-founder, endorses Hatching Twitter and Founders at Work for their candid founder stories. Mark Cuban, Shark Tank investor, praises How I Built This for its raw entrepreneurial tales. Their recommendations reflect the broad spectrum of lessons these biographies offer.

While these popular books provide proven frameworks and real-world lessons, readers seeking content tailored to their specific Startup Biography needs might consider creating a personalized Startup Biography book that blends these validated approaches with your unique background and goals.

Best for understanding startup fraud risks
Bill Gates, co-founder and former CEO of Microsoft, brings a unique perspective to startup biographies given his extensive experience with tech innovation and business growth. His endorsement signals the book’s valuable lessons for anyone navigating the startup world, especially regarding the risks of unchecked hype. Gates's background in both technology and philanthropy highlights why he recognizes this book’s importance in understanding how ambition and deception can intertwine in Silicon Valley. Alongside him, Andrew Chen, Head of Rider Growth at Uber, emphasizes the book as essential reading for tech professionals and entrepreneurs, underscoring its relevance to today’s startup ecosystem.
AC

Recommended by Andrew Chen

Head of Rider Growth at Uber

Finished “Bad Blood” on the Theranos scandal. Wow. Just wow. It’s a must read for everyone in tech and startups. Just 1-click buy it :) Amazing how far charisma and social proof got them. Here’s the NYT review of the book (from X)

2020·400 pages·Startup Biography, Tech Company History, Silicon Valley, Startup, Corporate Fraud

John Carreyrou, a two-time Pulitzer Prize-winning investigative reporter, takes you deep into the rise and fall of Theranos, revealing a cautionary tale about Silicon Valley's darker side. You’ll gain a clear-eyed understanding of how ambition can blind even the savviest investors and how corporate deception unfolds beneath glamorous headlines. The book meticulously details the flawed technology and the culture of secrecy that endangered patients, particularly in chapters exploring the company’s internal struggles and whistleblower accounts. If you want to grasp how startup hype can mask critical failures, this book provides concrete insights, though it’s less about celebrating innovation and more about exposing its risks.

New York Times Bestseller
Pulitzer Prize-winning Author
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Best for deep tech entrepreneurship insight
Walter Isaacson is the bestselling author of biographies covering figures like Steve Jobs and Leonardo da Vinci, bringing a rich historical perspective to his storytelling. As a professor of history and former CEO of the Aspen Institute, Isaacson’s expertise shapes this revealing examination of Elon Musk’s life and career. His award-winning background and deep research offer a unique window into one of today’s most influential entrepreneurs, making this book a valuable resource for understanding the complexities behind startup success.
Elon Musk book cover

by Walter Isaacson··You?

Walter Isaacson's decades of experience chronicling iconic innovators culminate in this detailed portrait of Elon Musk, a figure whose vision reshaped multiple industries. You gain insight into Musk’s complex personality, from his turbulent childhood in South Africa to his relentless drive behind Tesla, SpaceX, and Twitter. Isaacson doesn’t shy away from Musk’s contradictions—his high-risk tolerance, emotional volatility, and craving for drama—offering a nuanced look at the man behind headline-making ventures. This book suits anyone wanting to understand how personal history intertwines with groundbreaking entrepreneurial success and the human cost of ambition.

New York Times Bestseller
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Best for personal growth plans
This AI-created book on startup growth is tailored to your background, current knowledge, and specific goals. You share which growth challenges and startup phases you want to focus on, and the book is crafted to match your unique interests and skill level. This personalized approach lets you explore startup scaling in a way that fits your experience and ambitions, making your learning both efficient and relevant.
2025·50-300 pages·Startup Biography, Startup Growth, Scaling Techniques, Team Building, Investor Relations

This tailored book explores battle-tested approaches for growing and scaling startups successfully, focusing closely on your interests and experience. It examines key aspects such as identifying growth drivers, overcoming early-stage challenges, and building resilient teams that endure market shifts. By matching your background and specific goals, it reveals insights into the dynamics of startup ecosystems and investor relationships, creating a learning experience that feels relevant and actionable. The personalized content combines proven concepts with an individual focus, helping you understand how to implement ideas in ways that suit your unique context. This book invites you to engage deeply with startup growth principles while addressing the nuances that matter most to you.

Tailored Content
Startup Scaling
1,000+ Happy Readers
Best for founder dynamics and conflicts
Alexis Ohanian, co-founder of Reddit and venture capitalist at Initialized Capital, brings a unique perspective to this behind-the-scenes look at Twitter’s founding. His endorsement carries weight because he understands firsthand the complexities faced by startup founders navigating rapid growth and internal conflicts. The book's detailed portrayal of founder dynamics aligns with Alexis's experience supporting early-stage companies, making it a valuable read for those interested in the human stories behind tech success. Angel investor Ron Conway also recommends it, underscoring its credibility among Silicon Valley insiders.
AO

Recommended by Alexis Ohanian

Co-Founder of Reddit, Initialized Capital

When Nick Bilton decided to write about Twitter's origins, he unearthed a tale that reads more like a tense drama than a typical business biography. Drawing on extensive research and internal communications, Bilton reveals the tangled relationships and power struggles among Twitter's founders, including Ev Williams and Jack Dorsey. You’ll gain insight into the messy realities behind rapid startup growth and Silicon Valley culture, seeing how friendship and ambition collide in a high-stakes environment. This book suits anyone curious about the human dynamics that shape tech giants rather than just their glossy successes.

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Best for venture capital insider perspective
Jeff Morris Jr., director of product at Tinder and a key figure behind one of the top-grossing apps, values eBoys for its rare insider perspective. After discovering the book, he praised it as the best venture capital read, highlighting its access to Benchmark Capital’s partner meetings and the startup debates around eBay’s creation. His experience underscores how this book demystifies the venture capital world, offering you a front-row seat to the discussions and decisions that shaped major tech successes. If you're eager to see what goes on behind closed doors in Silicon Valley, this book is a compelling choice.
JM

Recommended by Jeff Morris Jr.

Director of Product at Tinder, Top Grossing App Creator

I finished reading eBoys yesterday. Best book ever on VC: * Benchmark allowed a journalist inside partner meetings & you see internal debates /eBay creation. * Firsthand account of @bgurley being recruited to Benchmark. * Wish more VC's gave this access. (from X)

Unlike most startup biographies that focus on founders, Randall E. Stross offers a rare glimpse into the high-stakes world of venture capital with eBoys. Drawing on two years of unprecedented access to Benchmark Capital, Stross reveals how six partners debated investments, including the meteoric rise of eBay. You’ll gain insight into the decision-making processes, personalities, and risks shaping Silicon Valley’s explosive growth in the late 1990s. This book suits anyone curious about the intersection of finance and tech startups, especially those wanting to understand how venture capital really influences innovation.

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Best for startup founding challenges
Dharmesh Shah, Co-Founder and CTO of HubSpot, found remarkable value in this Netflix co-founder’s story, sharing how he is "really enjoying the book 'That Will Never Work'" and praising its insightfulness on the life of an idea. His perspective as a tech leader aligns well with the widespread appeal of this startup biography. The detailed account of founding Netflix, including the early struggles and moments of doubt, offers you a rare glimpse into what it truly takes to launch a disruptive company. Alongside Reed Hastings, Netflix’s CEO, who calls the book "engaging and insightful," their endorsements invite you to explore this candid entrepreneurial journey.
DS

Recommended by Dharmesh Shah

Co-Founder and CTO of HubSpot

Really enjoying the book "That Will Never Work" from one of the founders of Netflix. Really insightful and interesting read on the life of an idea. By @mbrandolph Recommended: (from X)

Marc Randolph, co-founder and first CEO of Netflix, offers a candid recounting of Netflix's unlikely rise from a mere idea to a global streaming powerhouse. You get a front-row seat to the early struggles, from pitching skeptical investors—including Randolph's own mother—to overcoming technical crashes on launch day. The book delves into practical lessons on perseverance, ideation, and knowing when to pivot, illustrated vividly through episodes like the rejected Blockbuster acquisition meeting. If you're aiming to understand the messy reality behind startup success or seek inspiration from an entrepreneur who weathered continuous setbacks, this narrative provides clear-eyed insights without romanticizing the journey.

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Best for personal launch plans
This AI-created book on startup launch is crafted based on your background, current experience, and the specific areas you want to focus on. You share your goals and interests, and this book is written to match exactly what you need to confidently begin your venture. Personalization here matters because every startup journey is unique, and having a tailored, actionable roadmap helps you prioritize the most relevant steps without overwhelm.
2025·50-300 pages·Startup Biography, Startup Launch, Action Plans, Market Validation, Resource Planning

This personalized AI-created book explores the essential steps to launching a startup within a focused 90-day timeframe. It covers foundational concepts from ideation through market entry, emphasizing rapid, actionable plans tailored to your unique background and goals. By concentrating on your specific interests, it reveals practical approaches for navigating early challenges, securing resources, and validating your venture concept. This tailored guide combines widely validated startup knowledge with your personalized action plan to help maintain momentum and clarity throughout your launch journey. With its clear, step-by-step structure, the book addresses your needs directly, making complex entrepreneurial processes approachable and distinctly relevant to your venture ambitions.

AI-Tailored
Rapid Launch Planning
1,000+ Happy Readers
Best for entrepreneurial journey inspiration
Mark Cuban, Shark Investor and Dallas Mavericks owner, highlights how this book captures the raw reality behind entrepreneurial success. He recalls coming across it during a pivotal moment, noting, "This book is all about inspiration – told with blood, sweat, and tears. You’ll come away refreshed. And ready to hit the ground running." Cuban’s endorsement reflects the book’s ability to energize and provide guidance for those ready to launch their own ventures. Following his lead, Simon Sinek, author of "Start With Why," emphasizes how the book simplifies the complex startup journey, making it more approachable and less daunting for entrepreneurs. Their combined perspectives show why this collection of entrepreneurial stories resonates widely and offers practical insights for your own path.
MC

Recommended by Mark Cuban

Shark investor, Dallas Mavericks owner

This book is all about inspiration – told with blood, sweat, and tears. You’ll come away refreshed. And ready to hit the ground running. (from Amazon)

Drawing from his extensive experience hosting the acclaimed NPR podcast, Guy Raz brings to life the unexpected journeys behind some of the world's most inspiring entrepreneurs. You’ll learn how ideas evolve from simple sparks into thriving businesses, with real examples like the founders of Allbirds and Headspace illustrating early challenges, funding strategies, and navigating competition. This book offers practical insights for anyone curious about the realities of launching and growing a startup, emphasizing the human stories behind success. Whether you’re dreaming of starting a business or keen to understand entrepreneurial resilience, this book grounds you in both inspiration and hard-earned wisdom.

New York Times Bestseller
Wall Street Journal #1 Bestselling Business Book
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Best for resilience in business growth
Barbara Corcoran is a self-made business baroness and founder of the Corcoran Group, New York's premier real estate company. Her decades of experience as one of the nation's top brokers fueled this candid memoir, offering readers a firsthand look at how she transformed $1,000 into a billion-dollar empire. Her blend of passionate curiosity and straightforward storytelling connects her unique qualifications to invaluable lessons for anyone interested in entrepreneurship.
Shark Tales: How I Turned $1,000 into a Billion Dollar Business book cover

by Barbara Corcoran, Bruce Littlefield··You?

Unlike most startup biographies that simply recount success, Barbara Corcoran’s story dives into the gritty realities behind building a business from scratch. She draws heavily on lessons from her unconventional upbringing and her own early failures to highlight practical insights about resilience and creativity in entrepreneurship. You’ll learn how a mere $1,000 and a relentless mindset launched a real estate empire, with vivid examples such as leveraging personal networks and embracing unconventional marketing tactics. This book suits anyone facing uncertainty in launching or growing a startup, especially those who appreciate honest, unvarnished advice rather than polished success stories.

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Best for early-stage startup stories
Alexis Ohanian, co-founder of Reddit and Initialized Capital, endorses this collection for its unparalleled access to the formative moments of tech startups. His experience in building one of the internet’s most influential communities gives weight to his choice, suggesting this book offers invaluable lessons for anyone serious about entrepreneurship. Alongside him, Hunter Walk, a partner at Homebrew VC and former YouTube product lead, also recommends it, highlighting its relevance to understanding startup growth from the inside out. Their endorsements underscore the book’s credibility among those who’ve successfully navigated the startup world.
AO

Recommended by Alexis Ohanian

Co-Founder of Reddit, Initialized Capital

Jessica Livingston, a founding partner at Y Combinator, draws on her unique access to early-stage startups to compile intimate interviews with founders like Steve Wozniak and Max Levchin. This book reveals the raw, often unpolished moments behind building iconic tech companies, offering you insights into ideation, investor persuasion, and handling setbacks. You’ll gain an understanding of startup dynamics straight from the people who lived them, with chapters detailing how ideas sparked and evolved amid challenges. It's particularly useful if you want a behind-the-scenes look at startup culture and the human side of entrepreneurship, rather than just theory or generic advice.

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Best for visionary tech leadership
Gary Vaynerchuk, CEO of VaynerMedia and a leading figure in social media and startup culture, endorses this biography as a vital read. His deep understanding of entrepreneurship and brand building adds weight to his recommendation, highlighting the book’s relevance for anyone serious about tech innovation and leadership. Alongside him, Ken Norton, a partner at Google Ventures and former Google product manager, also supports the book, reflecting its value in Silicon Valley circles. Their combined endorsement underscores why this biography is often cited as a must-read for grasping the essence of startup leadership and creativity.
SK

Recommended by Sanjiv Kapoor

Chief Strategy Officer, Vistara, Ex-COO SpiceJet

Speaking on my inspirations this afternoon... not just Steve Jobs the person, but also the book on him by Walter Isaacson which is equally inspiring. It is an innovation Bible that brings the important of passion to life. Truly inspirational. (from X)

Steve Jobs book cover

by Walter Isaacson··You?

Drawing from extensive interviews with Steve Jobs and those closest to him, Walter Isaacson crafts a vivid portrait of a visionary whose relentless drive reshaped multiple industries. You gain insight into Jobs’s intense personality, his perfectionism, and how his passion for merging creativity with technology fueled Apple’s innovations. The book offers detailed accounts of his leadership style and the complex relationships that defined his career, such as his interactions with colleagues and competitors. If you want to understand how bold ideas and uncompromising standards can propel a startup to global impact, this biography delivers that perspective without glossing over the challenges and contradictions.

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Best for practical startup scaling lessons
Mikkel Svane is the founder, chairman, and CEO of Zendesk, a global software company used by tens of thousands worldwide including Uber and Adobe. His firsthand experience building Zendesk from a small Copenhagen loft to a major enterprise software player gives this book a rare insider perspective. Svane shares how stepping away from secure jobs, facing near bankruptcy, and relocating across continents shaped his journey, making his story invaluable for anyone aiming to launch or grow a startup.
2014·224 pages·Startup, Startup Biography, Entrepreneurship, Business Strategy, Company Culture

Mikkel Svane's decades of entrepreneurial experience led to a candid recounting of building Zendesk from scratch. You gain an inside look at the gritty realities of launching a startup far from Silicon Valley, including tough decisions like relocating internationally and managing near bankruptcy. The book challenges startup myths, emphasizing that success doesn't always come from flashy ideas or youth but persistence and community focus. You’ll find practical insights on hiring, product focus, and company culture drawn from real trials that entrepreneurs facing growth hurdles will appreciate.

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Best for mindset shifts in entrepreneurship
Tim Ferriss, author of The 4-Hour Workweek and a well-known angel investor, discovered this book during moments when he sought clarity on entrepreneurship beyond profits. He describes it as "a true manifesto, a guidebook with clear signposts, and a fun ride you'll return to again and again." This aligns with why so many have embraced the book—it reshapes how you think about building a business to focus on personal meaning and customer joy. James Altucher also recommends it, underscoring its value for entrepreneurs looking to find their own path rather than follow conventional wisdom.
TF

Recommended by Tim Ferriss

Author of The 4-Hour Workweek, Angel Investor

If you want a true manifesto, a guidebook with clear signposts, and a fun ride you'll return to again and again, you have it here in this book. I hope you enjoy it as much as I did. (from Amazon)

What if everything you thought about starting a business was off? Derek Sivers, who unexpectedly built the largest independent music seller with 150,000 artists and $100 million in sales, shares 40 lessons that challenge typical entrepreneurial goals. You’ll explore why business isn’t just about money but about creating a personal utopia and delighting customers—even when it means occasional losses. Stories like how a $3.3 million mistake taught him to value time over shortcuts offer sharp insights. This book suits entrepreneurs ready to rethink success and focus on meaningful impact rather than just profits.

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Best for Silicon Valley growth culture
Austen Allred, a prominent entrepreneur and CEO, found fresh inspiration in Frank Slootman’s writing after the Snowflake IPO, praising it as some of his favorite management insights. His admiration for Slootman’s clear-eyed leadership style shines through his review, highlighting how this book offers a rare, candid glimpse inside a high-growth Silicon Valley startup. Austen’s experience navigating tech business challenges makes his recommendation especially relevant, inviting you to explore the book’s firsthand lessons on scaling and leadership in the competitive world of enterprise software.
AA

Recommended by Austen Allred

Entrepreneur and CEO

Decided to read a bit of Frank Slootman after the Snowflake IPO. Quite literally some of my favorite writing on management I've ever read. Could not be a bigger fan. And looks like he has a book. (from X)

2011·110 pages·Startup Biography, High Tech, Silicon Valley, Venture Capital, Leadership

What started as an inside look at Data Domain’s explosive growth became a revealing portrait of Silicon Valley’s unique startup culture. Frank Slootman, drawing on his executive experience leading Data Domain to a billion-dollar exit, walks you through the company’s early struggles, strategic decisions, and relentless focus on customer impact. You’ll gain a nuanced understanding of how venture capital, team dynamics, and technological innovation intersect to fuel high-growth startups. This book is a must-read if you want to grasp the gritty realities behind the headlines and understand the mindset that drives Silicon Valley’s most successful ventures.

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Best for aerospace startup grit
Simon Winchester, a New York Times bestselling author, brings a unique perspective to this startup biography by highlighting the remarkable engineering feats behind SpaceX's success. Fascinated by the precision of rockets landing back on earth, he was captivated by Eric Berger's detailed account of Elon Musk's vision and the company's early struggles. As Winchester puts it, "The elegant brilliance of the engineering that allows today’s space rockets to land themselves back on earth—or at sea—right way up, and on target to the inch, is all the doing of the teams assembled by Elon Musk..." This endorsement aligns well with the widespread admiration readers have for the book, making it an insightful read if you want to understand how audacity and innovation converge in a high-stakes startup. Also notable is Walter Isaacson, who calls it "A colorful page-turner," underscoring its engaging narrative.
SW

Recommended by Simon Winchester

New York Times bestselling author

The elegant brilliance of the engineering that allows today’s space rockets to land themselves back on earth—or at sea—right way up, and on target to the inch, is all the doing of the teams assembled by Elon Musk—and the story of how he did it, and how for sure he will get us to Mars whether we like it or not, is told in appropriately stellar fashion by Eric Berger in a book that held me captive, in earth orbit, from prologue to epilogue, countdown to splashdown. (from Amazon)

Drawing from his extensive experience as a senior space editor and journalist, Eric Berger chronicles the intense early days of SpaceX with a focus on its first four Falcon 1 launches. You get an insider's look at how a small, underfunded team took on colossal aerospace giants and overcame technical hurdles that many thought impossible. The book offers detailed narratives about the engineering challenges and the human stories behind the rocket launches, including candid interviews with Elon Musk and key engineers. If you're curious about startup grit, aerospace innovation, or the realities of bringing audacious visions to life, this book offers clear insights grounded in firsthand accounts.

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Conclusion

This collection of 13 Startup Biography books reveals a few clear themes: the importance of resilience amid chaos, the complex human dynamics behind innovation, and the varied paths founders take to success. If you prefer proven methods grounded in real experiences, start with Elon Musk or Steve Jobs for leadership insights. For validated approaches to startup challenges and culture, combine Bad Blood and Startupland.

For those wanting a more customized learning journey, you can create a personalized Startup Biography book that merges these expert-approved lessons with your specific industry, skills, and objectives. These widely-adopted approaches have helped many readers succeed, offering both inspiration and practical guidance for your entrepreneurial path.

Frequently Asked Questions

I'm overwhelmed by choice – which book should I start with?

Start with a book that matches your interest: How I Built This offers inspiring entrepreneurial journeys, while Bad Blood provides cautionary lessons. Choose based on whether you want motivation or a deeper warning about startup pitfalls.

Are these books too advanced for someone new to Startup Biography?

Not at all. Many, like Anything You Want and Founders at Work, are accessible to newcomers, sharing relatable stories and practical lessons without heavy jargon.

What's the best order to read these books?

Begin with broader entrepreneurial stories like Steve Jobs or Elon Musk, then explore niche topics like venture capital in eBoys or startup culture in TAPE SUCKS for deeper context.

Do I really need to read all of these, or can I just pick one?

You can pick one that fits your current interests or goals. Each book offers unique insights, so reading more broadens your understanding but isn’t mandatory.

Which books focus more on theory vs. practical application?

Anything You Want and That Will Never Work lean toward practical startup advice, while Hatching Twitter and Bad Blood explore underlying dynamics and cautionary tales in theory.

Can I get tailored Startup Biography insights without reading all these books?

Yes! While these expert-recommended books provide valuable lessons, you can create a personalized Startup Biography book that combines proven methods with your unique needs for focused, actionable insight.

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