7 New Analytics Books Reshaping the Industry in 2025

Discover the latest Analytics Books authored by leading experts including Tim Wilson and Joe Sutherland, capturing 2025's innovations and trends.

Updated on June 26, 2025
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The Analytics landscape changed dramatically in 2024, pushing organizations to rethink how they use data to stay competitive. Emerging technologies and refined methodologies are enabling businesses and professionals to extract sharper insights and drive smarter decisions. Today, analytics isn't just about numbers — it's about transforming data into meaningful action faster than ever before.

This collection brings you books authored by forward-thinking experts who tackle the evolving challenges in analytics head-on. From practical frameworks for business leaders to deep dives into predictive techniques and sports analytics storytelling, these works reflect the cutting-edge ideas shaping the field in 2025.

While these books provide rich insights across diverse domains, readers seeking content tailored precisely to their background and goals might consider creating a personalized Analytics book that builds on these emerging trends and fits your unique needs.

Best for business leaders using data effectively
What makes "Analytics the Right Way" stand out is its grounding in real-world experience paired with academic rigor. The book maps out the latest developments in analytics by addressing not just technical challenges but also the economic and psychological factors that often lead to poor data use. Wilson and Sutherland provide a practical framework, the potential outcomes model, to help leaders anticipate the impact of their decisions using data. Their approach guides business leaders and data professionals to turn raw data into clear, profitable actions, making this a valuable addition for anyone eager to stay current with emerging analytics strategies.
2025·256 pages·Analytics, Strategy, Data Use, Decision Making, Performance Measurement

Tim Wilson's two decades of industry experience combined with Dr. Joe Sutherland's research and White House tenure shape this guide that confronts common frustrations with data use in organizations head-on. You learn to navigate economic, institutional, and psychological hurdles that cloud decision-making and resource allocation. The authors introduce the potential outcomes framework, offering a fresh mental model to anticipate the consequences of your choices. With clear language and illustrative examples, they break down three distinct ways to leverage data for business value: performance measurement, hypothesis validation, and operational enablement. If you're aiming to move beyond data overload to actionable, profitable insights, this book lays out a focused path.

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Best for sports analytics enthusiasts
Basketball beyond Paper stands out in the field of sports analytics by combining Dean Oliver's deep NBA experience with the latest developments in basketball data analysis. This book captures how analytics transformed the game through stories about iconic players and critical "glue" team members, illustrating the evolving role of data in strategic decisions. Oliver’s narrative bridges the technical aspects with personal observations, making it essential for anyone seeking to understand how analytics reshaped basketball and its future trajectory.
2024·320 pages·Analytics, Sports, Data Science, Player Evaluation, Team Strategy

After analyzing two decades of NBA data and firsthand experience, Dean Oliver offers a detailed look at how basketball analytics evolved beyond simple statistics. He shares vivid stories of players like LeBron James and role players such as Shane Battier, revealing how analytics influenced team strategies and player development. The book goes beyond numbers, exploring the technology and people who propelled this revolution in basketball understanding. If you're interested in how data reshaped a major sport and want insights into applying analytics to real-world decision-making, this book offers a clear window into that journey.

Published by University of Nebraska Press
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Best for tailored learning paths
This AI-created book on advanced analytics is designed based on your background and specific interests in the latest 2025 developments. By sharing your current knowledge and goals, the book focuses on the discoveries and innovations that matter most to you. This tailored approach makes navigating the fast-evolving analytics landscape more efficient and relevant, helping you engage deeply with cutting-edge concepts without wading through unrelated material.
2025·50-300 pages·Analytics, Analytics Fundamentals, Emerging Technologies, Predictive Analytics, Data Visualization

This tailored book explores the latest developments in analytics for 2025, offering a personalized journey through emerging discoveries and cutting-edge insights. It examines breakthrough approaches in data analysis, predictive techniques, and innovative tools that align precisely with your interests and goals. By focusing on your background and desired sub-topics, this book reveals how to stay ahead of evolving trends and harness new knowledge effectively. The tailored content fosters a deeper understanding of advanced analytics concepts while highlighting practical applications relevant to your specific context. Embrace a learning experience that matches your unique path, making complex innovations accessible and actionable.

Tailored Guide
Emerging Discovery Focus
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Best for marketing analysts mastering dashboards
This book stands out in analytics literature by focusing on the critical collaboration between design and data analysis for marketing dashboards. It offers a detailed roadmap for using Figma and Google Looker Studio to create visually engaging and functional dashboards, addressing challenges like design fidelity and platform constraints. The guide benefits anyone seeking to refine their dashboard creation process, especially marketing analysts and designers aiming to communicate data insights more effectively through advanced visualization and storytelling techniques.
2024·165 pages·Analytics, Marketing, Data Visualization, Dashboard Design, Figma

Unlike most analytics books that focus solely on data interpretation, Issam Arab’s guide dives deeply into the intersection of design and data visualization, specifically for marketing dashboards. You learn how to leverage Figma and Looker Studio collaboratively, bridging the gap between designers and analysts through prototyping strategies and practical design considerations. The book details how to handle Looker Studio’s limitations while preserving design integrity, with chapters that explore storytelling through visuals and optimizing dashboards for varied uses. If you work in marketing analytics or dashboard creation, this offers a clear framework to improve both your technical skills and your collaborative process.

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Best for predictive analytics practitioners
Intelligent Techniques for Predictive Data Analytics stands out by addressing the growing complexity of data analysis beyond traditional dashboards. The authors introduce a range of tools and models that help you efficiently process and analyze large datasets without the usual human bias or time constraints. Covering applications from cyber security to agriculture and healthcare, this book provides a broad yet accessible framework for employing predictive analytics in diverse industries. Whether you're a data science professional or a graduate student, you'll find practical guidance on classification, clustering, forecast modeling, and handling uncertainty, making it a timely resource for those aiming to stay current with emerging analytics challenges and solutions.
Intelligent Techniques for Predictive Data Analytics book cover

by Neha Singh, Shilpi Birla, Mohd Dilshad Ansari, Neeraj Kumar Shukla·You?

2024·272 pages·Analytics, Predictive Modeling, Machine Learning, Data Mining, Classification

The breakthrough moment came when the authors recognized that traditional analytics methods, relying heavily on dashboards and manual trend detection, were no longer sufficient for handling massive data volumes. Neha Singh, Shilpi Birla, Mohd Dilshad Ansari, and Neeraj Kumar Shukla bring together practical tools and intelligent techniques in predictive analytics, covering everything from classification and clustering to time series models. You’ll explore how these methods apply across industries—from cyber security and agriculture to finance and healthcare—helping you tackle challenges like fraud detection and disease prediction. This book suits professionals and students eager to grasp predictive data analytics beyond surface-level insights, though if you’re looking for purely theoretical discussions, it might not be the best fit.

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Best for transforming analytics with AI
Augmented Analytics offers a fresh perspective on transforming how organizations leverage data for decision-making. The authors present a framework that goes beyond traditional analytics, emphasizing intelligent automation and AI to broaden analytical participation across teams. This book addresses the challenge of becoming truly insight-driven by detailing roles, mindsets, and practical steps for implementing augmented analytics. Its focus on data enablement and trust caters to organizations aiming to modernize their analytics capabilities and unlock greater business value.
2024·289 pages·Analytics, Data Strategy, Artificial Intelligence, Automation, Business Intelligence

What if everything you knew about analytics was wrong? Willi Weber and Tobias Zwingmann argue that traditional data approaches limit organizations from fully harnessing insights. Their book rethinks analytics by integrating intelligent automation and AI to empower broader teams across workflows. You’ll learn how to build analytical excellence through practical frameworks covering roles, mindsets, data trust, and case-driven implementation. This isn’t just about dashboards or forecasts—it’s a shift in how your organization operates with data. If you aim to transform your company into a truly insight-driven enterprise, this book offers a clear path forward, though it’s less suited for casual data hobbyists.

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Best for future-focused analytics
This AI-created book on future analytics is designed specifically based on your background and interests in the field. You share what latest developments and sub-topics you want to explore, along with your goals, and the book is crafted to match exactly what you need to prepare for tomorrow's analytics challenges. This personalized approach makes it easier to focus on the insights that matter most to you, rather than wading through broad or generic content.
2025·50-300 pages·Analytics, Analytics Fundamentals, Trend Analysis, Strategic Planning, Predictive Analytics

This tailored book explores the evolving landscape of analytics through a lens focused on emerging trends and future developments expected in 2025 and beyond. It examines new discoveries and cutting-edge techniques, emphasizing how these advances intersect with your unique interests and background. By concentrating on personalized insights, it reveals how to stay ahead in the rapidly changing analytics environment. The book covers a range of topics from foundational analytics concepts to forward-looking strategic analytics planning, all tailored to address your specific learning goals. This personalized approach ensures you engage deeply with content that truly matters to your growth in this dynamic field.

Tailored Blueprint
Trend Forecasting
1,000+ Happy Readers
Best for sports data storytelling fans
Josh Williams is a Liverpool FC writer for Reach who has contributed to major outlets like the Mirror and Liverpool Echo. Known for his expertise in telling data-driven stories and tactical football tales, Williams brings a unique insider perspective to this book. His background hosting a Liverpool Echo podcast and contributing to The Anfield Wrap and Redmen TV equips him to explore the analytics revolution shaping Liverpool FC with depth and clarity.
2024·256 pages·Analytics, Sports Strategy, Data Science, Player Recruitment, Tactical Analysis

Unlike most analytics books that focus purely on methodologies and abstract data models, this one delves into the real-world transformation of Liverpool FC through data. Josh Williams, a seasoned Liverpool FC writer and data storyteller, unpacks how the club's rise in the 21st century intertwined with strategic use of big data in player recruitment and tactical decisions. You learn about the decade-long journey from costly transfer errors and internal conflicts to a data-driven culture that ultimately gave Liverpool a competitive edge under Jürgen Klopp. This narrative suits anyone curious about how analytics can shape sports organizations beyond just numbers on a spreadsheet.

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Best for operations managers applying analytics
Data Analytics in Operations Management stands out by focusing on how analytics transforms operational decision-making and strategy. Aaron Locklear presents a structured approach that starts with foundational concepts and moves into advanced methods for interpreting data within business processes. The book addresses governance and compliance, essential in today's regulatory environment, while also exploring emerging trends that will shape the future of operations. It’s ideal for anyone looking to apply analytics thoughtfully to complex operational challenges and drive lasting organizational impact.
2024·233 pages·Analytics, Operations Management, Data Infrastructure, Decision Making, Project Management

Aaron Locklear challenges traditional views by blending theory with hands-on practice in data analytics specifically tailored for operations management. You gain detailed insights into building robust data infrastructures, integrating analytics across business domains, and managing projects with a data-driven mindset. Chapters dedicated to decision-making and governance provide a roadmap for navigating compliance and strategic alignment in evolving markets. This book suits operations managers and business leaders intent on mastering analytics to enhance operational effectiveness and future-proof their organizations.

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Conclusion

These seven books reveal clear themes shaping analytics today: the growing emphasis on actionable business outcomes, the integration of AI and automation, and the expanding role of analytics in specialized domains such as sports and operations management. If you want to stay ahead of trends or the latest research, start with "Analytics the Right Way" for business frameworks and "Augmented Analytics" for AI-driven transformation.

For cutting-edge implementation, combine "Intelligent Techniques for Predictive Data Analytics" with "Marketing Analytics Dashboards Design" to master both predictive models and visualization. Sports enthusiasts will find unique insights in "Basketball beyond Paper" and "Data Game," which showcase real-world analytics impact.

Alternatively, you can create a personalized Analytics book to apply the newest strategies and latest research to your specific situation. These books offer the most current 2025 insights and can help you stay ahead of the curve.

Frequently Asked Questions

I'm overwhelmed by choice – which book should I start with?

Start with "Analytics the Right Way" if you're a business leader looking to put data to productive use. It lays a clear foundation and practical framework that helps you navigate common data challenges effectively.

Are these books too advanced for someone new to Analytics?

Not at all. While some titles like "Intelligent Techniques for Predictive Data Analytics" dive deep, books such as "Analytics the Right Way" and "Marketing Analytics Dashboards Design" offer accessible entry points for beginners and practitioners alike.

What’s the best order to read these books?

Begin with broad frameworks in "Analytics the Right Way," then explore domain-specific applications like sports in "Basketball beyond Paper" or operations in "Data Analytics in Operations Management." Finish with advanced topics such as predictive analytics and augmented analytics for deeper insights.

Do I really need to read all of these, or can I just pick one?

You can pick based on your interests—business, sports, marketing, or operations. Each book stands well on its own, but together they provide a richer understanding of analytics’ evolving landscape.

Which books focus more on theory vs. practical application?

"Intelligent Techniques for Predictive Data Analytics" balances theory with practical tools, while "Marketing Analytics Dashboards Design" emphasizes hands-on visualization techniques. "Analytics the Right Way" bridges both by offering actionable frameworks grounded in real-world experience.

How can I get Analytics insights tailored to my specific goals and background?

Great question! While expert books provide solid foundations, personalized content adapts to your unique needs. You can create a custom Analytics book that complements these insights with up-to-date strategies tailored to your experience and objectives.

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