7 Business Forecasting Books That Separate Experts from Amateurs

Recommended by Brad Loncar (biotech investor), Spyros Makridakis (forecasting pioneer), and Michael Gilliland (editor, Foresight journal)

Brad Loncar
Updated on June 26, 2025
We may earn commissions for purchases made via this page

What if you could predict the future of your business with more confidence? Business forecasting isn’t just about numbers; it’s about understanding markets, managing uncertainty, and making smarter decisions. In today’s complex economic landscape, mastering forecasting techniques can be a game-changer for executives, analysts, and managers alike.

Experts like Spyros Makridakis, founder of the Makridakis Open Forecasting Center, have spent decades refining forecasting methods that businesses rely on. Michael Gilliland, editor of the journal Foresight, highlights how practical frameworks transform forecasting from guesswork to guided strategy. Meanwhile, biotech investor Brad Loncar demonstrates how precise financial models can unlock value in volatile markets. Their trusted endorsements reveal which books deliver the insights and tools that truly matter.

While these carefully curated books provide proven frameworks, if you want learning tailored to your experience, industry, and goals, consider creating a personalized Business Forecasting book. This approach builds on expert knowledge to fit your unique challenges and accelerate your forecasting mastery.

Best for supply chain data scientists
Spyros Makridakis, founder of the Makridakis Open Forecasting Center and a leading voice in forecasting, highlights how this book empowers practitioners by demonstrating powerful machine learning models with straightforward, do-it-yourself implementations. He appreciates how the book breaks down complex techniques into accessible steps that minimize the need for external support. This practical approach reshaped his own views on applying data science to supply chains. Joannes Vermorel, founder and CEO of Lokad, also recommends this book for supply chain managers, emphasizing its depth and the way it challenges limited vendor models with nearly state-of-the-art forecasting methods achievable with modest effort.

Recommended by Spyros Makridakis

Founder of the Makridakis Open Forecasting Center

The objective of Data Science for Supply Chain Forecasting is to show practitioners how to apply the statistical and ML models described in the book in simple and actionable 'do-it-yourself' ways by showing, first, how powerful the ML methods are, and second, how to implement them with minimal outside help, beyond the 'do-it-yourself' descriptions provided in the book.

2021·310 pages·Business Forecasting, Data Science, Time series, Machine Learning, Demand Forecasting

Nicolas Vandeput brings a rare blend of hands-on data science expertise and academic rigor to this deep dive into supply chain forecasting. Drawing on his experience founding forecasting platforms and teaching at CentraleSupelec, he breaks down complex statistical and machine learning models into practical, code-driven examples, including Python and Excel implementations. You'll find chapters on everything from traditional time series methods to neural networks, as well as guidance on managing forecasting processes and metrics like forecast value added. If you're involved in demand planning or supply chain analytics, this book arms you with concrete tools and frameworks to improve forecast accuracy and challenge vendor software limitations.

View on Amazon
Best for demand planning leaders
Michael Gilliland, Editor-in-Chief of Foresight: Journal of Applied Forecasting, brings a wealth of expertise in business forecasting. He highlights how this book pushes the Forecast Value Added (FVA) mindset, showcasing practices that enhance efficiency and effectiveness in forecasting. His endorsement reflects deep appreciation for the book's methodical approach to driving tangible improvements. Following that, Spyros Makridakis, founder of the Makridakis Open Forecasting Center, praises Nicolas Vandeput for delivering clear, practical guidance that strengthens demand planning processes. Both experts' endorsements confirm the book’s relevance and impact in the field.

Recommended by Michael Gilliland

Editor-in-Chief, Foresight: Journal of Applied Forecasting

This new book continues to push the FVA mindset, illustrating practices that drive the efficiency and effectiveness of the business forecasting process.

Demand Forecasting Best Practices book cover

by Nicolas Vandeput··You?

2023·216 pages·Business Forecasting, Demand Planning, Forecast Accuracy, Supply Chain, Statistical Models

Nicolas Vandeput, a supply chain data scientist and educator, draws on years of consulting and teaching experience to clarify the complexities of demand forecasting. You’ll learn how to lead your team toward better forecast accuracy while reducing workload, use intelligent KPIs like forecast value added, and apply both statistical and machine learning models effectively. The book walks you through a unique five-step framework that adapts to your company’s needs, with chapters on capturing unconstrained demand and aligning forecasts with supply chain goals. If you’re involved in demand planning or supply chain management, this book guides you toward actionable improvements without overcomplicating the process.

View on Amazon
Best for personal forecasting plans
This AI-created book on business forecasting is tailored to your background, skill level, and specific goals. By sharing what you want to focus on within forecasting, you receive a book that matches your interests exactly, guiding you through complex concepts in a way that fits your needs. Personalization makes all the difference here, helping you learn efficiently without wading through irrelevant material. It's a custom pathway to mastering forecasting essentials suited just for you.
2025·50-300 pages·Business Forecasting, Forecasting Models, Time Series Analysis, Demand Planning, Financial Forecasting

This tailored book explores the essential concepts and techniques of business forecasting, focusing on your unique background and goals. It examines forecasting fundamentals, various modeling approaches, and how to interpret forecasts within real-world business contexts. By synthesizing expert knowledge with your specific interests, it reveals how to navigate uncertainties and make informed decisions. The content is carefully customized to match your experience level and target outcomes, offering a clear pathway through complex forecasting topics. Whether you're refining skills or building new expertise, this personalized guide enhances your understanding of forecasting principles, data analysis, and practical applications to boost your confidence and effectiveness.

Tailored Content
Forecast Accuracy
1,000+ Happy Readers
Brad Loncar, a biotech investor and ETF creator, emphasizes the complexity of biotech investing where understanding medicine and management is just the start. He points out how this book helped him develop precise quantitative models to distinguish price from true value, a crucial skill in biotech forecasting. As he explains, "The Pharmagellan Guide to Biotech Forecasting and Valuation does an excellent job of defining the inputs that go into modeling, explains how they can be forecasted, and shows how it all ties together." Loncar recommends this guide to anyone aiming to grasp the challenging financial side of biotech investing.
BL

Recommended by Brad Loncar

Biotech investor and ETF creator

To be a successful investor in biotechnology requires a grasp of medicine, familiarity with a company's management team, and the ability to translate that knowledge into complex quantitative models. Price and value are often two very different things, so you need to always have your own opinion about the latter precisely modeled. The Pharmagellan Guide to Biotech Forecasting and Valuation does an excellent job of defining the inputs that go into modeling, explains how they can be forecasted, and shows how it all ties together. I'd recommend it to anyone looking to better understand one of the most difficult sides of this business.

The Pharmagellan Guide to Biotech Forecasting and Valuation book cover

by Frank S. David MD PhD, Seth Robey PhD, Andrew Matthews MD, Robert Simison, Tracy Cutchlow, Denise Clifton, David Sable MD··You?

2017·138 pages·Business Forecasting, Valuation, Financial Modeling, Drug Development, Investment Analysis

Frank S. David, MD, PhD, brings his deep expertise as founder of Pharmagellan to illuminate the challenging world of biotech valuation. This guide unpacks how to build and interpret financial models for early-stage drug development, with chapters detailing key drivers like income, expenses, and valuation benchmarks. You'll grasp how to translate complex R&D data into realistic forecasts, essential if you're a biotech executive, investor, or advisor. This book benefits those who need to assess pipeline assets or confidently pitch their programs, offering vetted benchmarks and proprietary analyses from a seasoned consulting team.

View on Amazon
Best for applied forecasting with R
Galit Shmueli is a distinguished professor at the Institute of Service Science, National Tsing Hua University, Taiwan, with extensive expertise in business analytics and data mining. Known for her award-winning teaching and prolific research in statistical methods applied to information systems and healthcare, she brings a wealth of experience to this book. Shmueli wrote this guide to bridge the gap between complex forecasting theories and practical business applications, making it accessible to students and professionals alike. Her background ensures that you’re learning from a leading voice who understands both the technical and business sides of forecasting.
2024·250 pages·Business Forecasting, Time series, Predictive Analytics, R Programming, ARIMA Modeling

The methods Galit Shmueli developed while navigating the complexities of business analytics form the backbone of this practical guide to time series forecasting. You’ll get hands-on experience with R software, learning techniques like ARIMA, neural networks, and smoothing algorithms tailored for real business challenges. The book dives into evaluating forecasting performance and linking models to tangible business goals, with case studies and exercises that make abstract concepts concrete. Whether you’re a student or a practitioner in marketing, finance, or supply chain, this book equips you with applicable skills rather than just theory, steering clear of jargon in favor of clarity and utility.

View on Amazon
Best for operations and strategy managers
Enno Siemsen is the Procter & Gamble Bascom Professor at the University of Wisconsin-Madison and executive director of the Erdman Center for Operations & Technology Management. His extensive research on human judgment in sales and operations planning underpins this book, which aims to clarify the essential role of demand forecasting in business. Siemsen’s expertise offers you a solid foundation to understand and trust forecasting processes, moving beyond black-box software to informed, strategic application.
2015·200 pages·Business Forecasting, Sales Planning, Operations Management, Time Series, Exponential Smoothing

Drawing from his role as Procter & Gamble Bascom Professor and executive director at the Erdman Center, Enno Siemsen lays out the critical role of demand forecasting in business planning. You gain a clear understanding of forecasting fundamentals, including time series analysis and exponential smoothing, as well as the nuanced influence of human judgment on interpreting data and spotting errors. This book demystifies forecasting software by explaining the models behind the numbers and offers a framework for integrating forecasts into organizational decision-making. If you manage operations or strategy, you'll find practical insights on how forecasts shape everything from product portfolios to investment confidence.

View on Amazon
Best for personal skill boost
This AI-created book on forecasting skills is designed based on your current knowledge and goals. You share what aspects of forecasting you want to improve and your learning pace, so the book focuses exactly on what you need to boost your skills quickly. Tailoring helps cut through the complexity by matching content to your background, making rapid progress achievable within one month.
2025·50-300 pages·Business Forecasting, Forecasting Models, Data Interpretation, Uncertainty Management, Rapid Learning

This tailored book explores a personalized path to rapidly enhance your forecasting skills within a month. It covers essential forecasting principles and advanced techniques, focusing on your unique background and learning goals to make complex concepts accessible and practical. The content examines various forecasting models, uncertainty management, and data interpretation, guiding you through a focused learning journey designed to build confidence and precision. By tailoring the material to your specific interests and experience, this book reveals how to quickly apply forecasting insights in real-world scenarios, blending expert knowledge with your personal context. Its tailored approach ensures efficient learning by targeting what you need most to accelerate your forecasting capabilities.

AI-Tailored
Forecasting Acceleration
1,000+ Happy Readers
Best for statistical forecasting theory
Peter J. Brockwell and Richard A. Davis, both distinguished Fellows of the American Statistical Association and Institute of Mathematical Statistics, bring unmatched authority to this work. Their extensive experience, including leadership roles and prestigious awards like the Koopmans Prize, grounds this book in rigorous statistical science. They crafted this edition to guide you through the complexities of time series and forecasting with clarity, supported by practical software tools and expanded coverage on financial data and advanced stochastic processes.
Introduction to Time Series and Forecasting (Springer Texts in Statistics) book cover

by Peter J. Brockwell, Richard A. Davis··You?

2016·439 pages·Business Forecasting, Time series, Statistical Modeling, ARIMA Models, Financial Time Series

Peter J. Brockwell and Richard A. Davis bring their deep expertise in statistics and time series analysis to this text aimed at providing a practical working knowledge of forecasting methods. You’ll explore core concepts such as ARMA and ARIMA processes, multivariate time series, and state-space models, with clear explanations supported by exercises and software tools like ITSM2000. The book’s inclusion of a chapter on Financial Time Series and introductions to Brownian motion and Itô calculus extends its reach beyond basics, making it ideal if you want to understand both theory and application in economics, engineering, or social sciences. This is a textbook for those comfortable with calculus and statistics, seeking to apply forecasting techniques with professional-level software guidance.

View on Amazon
Best for time series with Python and Prophet
Greg Rafferty is a data scientist at Google with over a decade of experience working at top tech firms like Facebook and IBM. His background in engineering and business gives him a unique ability to bridge technical and managerial perspectives. This book reflects his deep expertise, guiding you through using the Prophet forecasting tool to tackle complex time series challenges in Python and R, empowering you to build better, more reliable forecasts with less effort.
2023·301 pages·Business Forecasting, Data Science, Time Series, Python, Seasonality

After years working at Google and Facebook, Greg Rafferty developed a hands-on approach to forecasting time series data that breaks down complex concepts into manageable steps. You learn to harness Prophet, an open-source tool designed to tackle seasonal effects, holidays, and outliers in your data with surprisingly little code. Chapters walk you through building models, tuning parameters like trend changepoints and seasonality, and diagnosing forecast accuracy with concrete metrics. If you handle forecasting with Python or R and want to improve your model performance without drowning in math, this book offers a clear path forward.

View on Amazon

Get Your Personal Business Forecasting Strategy Now

Stop guessing. Get tailored forecasting insights that fit your role and goals.

Targeted learning plan
Industry-specific strategies
Faster skill building

Trusted by forecasting professionals and industry leaders worldwide

Forecasting Mastery Blueprint
30-Day Forecasting Accelerator
Next-Gen Forecasting Trends
Insider Forecasting Secrets

Conclusion

These seven books highlight three clear themes: the vital role of data science and machine learning in improving forecast accuracy; the importance of understanding demand and supply chain dynamics for operational success; and the value of solid statistical foundations for both theory and applied forecasting.

If you're a supply chain professional seeking actionable techniques, start with Data Science for Supply Chain Forecasting and Demand Forecasting Best Practices. Managers aiming to integrate forecasting into broader business decisions will benefit from Demand Forecasting for Managers and Introduction to Time Series and Forecasting. For those needing specialized knowledge, The Pharmagellan Guide to Biotech Forecasting and Valuation offers industry-specific insights, while Practical Time Series Forecasting with R and Forecasting Time Series Data with Prophet support hands-on technical skills.

Alternatively, you can create a personalized Business Forecasting book to bridge the gap between general principles and your specific situation. These books can help you accelerate your learning journey and make forecasting a strategic advantage.

Frequently Asked Questions

I'm overwhelmed by choice – which book should I start with?

Start with Demand Forecasting Best Practices for a clear, actionable framework that balances strategy and execution. It’s well suited for most professionals looking to improve forecast accuracy without getting lost in technical details.

Are these books too advanced for someone new to Business Forecasting?

No. Books like Demand Forecasting for Managers and Practical Time Series Forecasting with R offer accessible introductions, while others delve deeper for more experienced readers. You can pick based on your comfort level.

What’s the best order to read these books?

Begin with foundational concepts in Demand Forecasting for Managers or Introduction to Time Series and Forecasting, then explore data science applications in Data Science for Supply Chain Forecasting. Specialized topics, like biotech valuation, work well later.

Do these books focus more on theory or practical application?

They strike a balance. For example, Introduction to Time Series and Forecasting covers theory thoroughly, while Data Science for Supply Chain Forecasting and Forecasting Time Series Data with Prophet emphasize hands-on techniques and coding.

Are any of these books outdated given how fast Business Forecasting changes?

All books included reflect current methodologies and tools, with recent editions like Demand Forecasting Best Practices (2023) and Practical Time Series Forecasting with R (2024) offering up-to-date guidance.

How can I apply these expert books to my specific industry or experience level?

These expert books offer solid foundations, but personalized content can tailor their insights to your context. Consider creating a personalized Business Forecasting book that complements these works with your unique goals and data.

📚 Love this book list?

Help fellow book lovers discover great books, share this curated list with others!