What if the packaging that surrounds your everyday products could be a key driver of sustainability, innovation, and brand success? Packaging, often overlooked, is at a pivotal crossroads where design, materials science, and environmental responsibility collide. This makes understanding the nuances of packaging more important than ever before.
The books highlighted here are penned by authors with deep expertise—from Tom Szaky’s pioneering work on circular packaging to Julius Wiedemann’s celebrated visual curation of award-winning designs. These texts collectively offer perspectives ranging from creative inspiration to technical material innovations, grounded in real-world impact.
While these expertly authored books provide valuable frameworks and knowledge, if you’re looking to tailor insights for your specific industry, skill level, or sustainability goals, consider creating a personalized Packaging book. This approach builds on proven foundations while addressing your unique challenges and objectives.
Tom Szaky, founder and CEO of TerraCycle, brings his entrepreneurial expertise and passion for sustainability to this exploration of packaging’s future. With over 100 awards recognizing his innovative work and a platform that includes blogging for the New York Times and starring on National Geographic’s Garbage Moguls, Szaky offers unmatched credibility. His firsthand experience in leading a company that turns waste into resources underpins the book’s practical yet visionary approach to eliminating packaging waste through circular economy strategies.
Tom Szaky is the founder of TerraCycle, an international company with upwards of 50,000 followers, which he started during his freshman year at Princeton University. Tom has personally won more than 100 awards for entrepreneurship; he blogs for the New York Times, Treehugger, the Huffington Post, and a number of other major websites. Tom is also the star of the National Geographic Channel TV show Garbage Moguls.
When Tom Szaky, founder of TerraCycle and a pioneer in eco-entrepreneurship, wrote this book, he aimed to challenge the entrenched take-make-waste model dominating packaging industries. You’ll gain a clear understanding of how circular economy principles can radically reduce waste by redesigning products for reuse and recycling. The book offers detailed insights from various industry experts, covering government policies, manufacturing innovations, and consumer behaviors to inspire businesses of all sizes. For instance, chapters delve into practical approaches for creating packaging that fits within a closed-loop system rather than ending up in landfills. If you're involved in product design, sustainability, or manufacturing, this book equips you with forward-thinking strategies to rethink packaging’s environmental impact realistically.
Julius Wiedemann brings a wealth of global design and marketing expertise to this extensive look at packaging as an art form. As Senior Editor at TASCHEN Publishing and a curator at Domestika, Wiedemann draws on his international experience to compile the Pentawards winners from 2008 to 2016, offering you a rich visual journey through packaging innovation. His deep understanding of culture, communication, and technology shines through, making this a valuable compendium for anyone interested in the creative stories behind product packaging.
Julius Wiedemann was born in Brazil, where he studied design and marketing, and has lived and worked in Japan, Germany, Spain, the United States and in the UK. He is a Senior Editor for Architecture, Design and Pop Culture at TASCHEN Publishing House, Chief Curator at www.domestika.org, and a member of the advisory board of German science magazine Science Notes. He has edited and co-authored over 100 books, is a regular lecturer, contributor to magazines, and has been in the jury of several awards all over the world. Wiedemann’s publications have sold over 2 million copies worldwide, and among his most popular titles are History of Graphic Design, Jamie Hewlett, Information Graphics, Understanding the World, and the books about record covers and web design. His main interests reside in the intersection between culture, communication and technology. He is the father of two, lives and works between the UK, Brazil, Spain, and wherever he has wifi, and is a happy traveller.
What happens when a seasoned design editor curates years of award-winning packaging art? Julius Wiedemann, with his rich background living and working across continents and his deep engagement in design and marketing, compiles a vivid collection showcasing the Pentawards winners from 2008 to 2016. This book immerses you in the visual and strategic elements behind packaging that influences consumer choices, highlighting categories from beverages to luxury goods. You’ll gain insight into the creative impulses and industry trends that drive packaging innovation, making it a useful reference for designers, marketers, and anyone intrigued by how packaging shapes perception. However, if you're looking for technical how-tos, this is more about inspiration and context than instruction.
This AI-created book on packaging design and innovation is crafted based on your background, skill level, and specific interests. You share what packaging aspects excite you most and your goals, and the book focuses on delivering content that matches exactly what you want to learn. Personalizing the material means you get a clear, tailored path through the complexities of packaging, making your learning efficient and directly relevant to your unique challenges and ambitions.
TailoredRead AI creates personalized nonfiction books that adapt to your unique background, goals, and interests. Instead of reading generic content, you get a custom book written specifically for your profession, experience level, and learning objectives. Whether you're a beginner looking for fundamentals or an expert seeking advanced insights, TailoredRead crafts a book that speaks directly to you. Learn more.
2025·50-300 pages·Packaging, Packaging Design, Material Innovation, Sustainability, Structural Design
This tailored book explores the art and science of packaging design and innovation, focusing on your specific interests and background. It examines the principles behind effective packaging, from material choices to structural design, while unveiling creative approaches to sustainability and brand impact. By synthesizing expert knowledge with your personal goals, this guide reveals pathways through complex packaging challenges, making the learning experience uniquely relevant and engaging. With a personalized focus, it helps you navigate the evolving landscape of packaging innovation, addressing topics like product appeal, environmental responsibility, and functional design.
Andrew H. Dent, Vice President of Library and Materials Research at Material ConneXion, brings a wealth of expertise in materials innovation to this volume. Alongside Leslie Sherr, a seasoned brand strategist, Michele Caniato, president of Material ConneXion, and Allan Chochinov, co-founder of the MFA in Products of Design Program at the School of Visual Arts, their combined experience informs a thorough examination of materials shaping modern product design and packaging. This authoritative team draws on deep industry insights to guide you through how emerging materials redefine what’s possible in design and manufacturing.
Andrew H. Dent, Leslie Sherr, Michele Caniato, Allan Chochinov(you?)·
About the Author
Andrew H. Dent is Vice President of Library and Materials Research at Material ConneXion. Leslie Sherr has written extensively about architecture, design, and gardens. As a brand strategist, she has worked for several leading communication design firms, most recently C&G Partners. Michele Caniato is the President of Material ConneXion. Allan Chochinov is a founding partner and editor-in-chief of Core77. He is the chair and co–founder of the MFA in Products of Design Program at New York’s School of Visual Arts.
The breakthrough moment came when Andrew H. Dent and his co-authors, seasoned experts from Material ConneXion and design fields, assembled this detailed exploration of innovative materials reshaping product design and packaging. You’ll learn how materials like biocomposite glass fibers, advanced composites, and recycled substances are applied across diverse product categories—from medical equipment to clothing—supported by 419 vivid illustrations and a comprehensive materials directory. Chapters devoted to grown materials and surface fortification reveal new design possibilities that challenge traditional packaging concepts. This book suits professionals and students eager to understand how material innovation drives product and packaging evolution in today’s manufacturing landscape.
Marianne Rosner Klimchuk, Chairperson and Professor of Packaging Design at FIT and partner at designPracticum, brings top-tier academic and practical expertise to this book. She developed the curriculum that sets industry standards and contributes to leading packaging publications. Her deep involvement in design leadership and management grounds the book in both theory and real-world application, making it a valuable resource for understanding packaging as a critical marketing asset.
Marianne Rosner Klimchuk is the Chairperson and Professor of Packaging Design at the Fashion Institute of Technology (FIT) in New York City and Partner at designPracticum, specialists in design leadership and management. She has been instrumental in building the programs curriculum to meet the brand and packaging design professions’ academic standards and objectives. Professor Klimchuk is co-author of two books on the subject of packaging design including: Really Good Packaging Design published by Rockport and Packaging Design: Successful Product Branding from Concept to Shelf published by Wiley. She serves on the Advisory Board and is a contributing writer for Package Design Magazine as well as other industry publications. As a partner in the advisory firm designPracticum, she works with companies to integrate design thinking, strategy and best practices. She was a visiting faculty at the University of Pennsylvania Wharton School’s Jay Baker Retailing Initiative, a presenter at HBA, LUXEPACK New York and LUXEPACK Shanghai and a judge for numerous industry competitions.
Marianne R. Klimchuk's decades of academic leadership and industry collaboration culminate in this detailed exploration of packaging design as a pivotal marketing tool. You gain insight into the entire packaging process—from initial concept through production—alongside the strategic role packaging plays in branding and consumer appeal. Chapters on sustainability and social responsibility broaden your understanding beyond aesthetics to include pressing modern challenges. Whether you're a designer or brand manager, this book equips you with concrete frameworks and vivid case studies that clarify the often complex intersection of design, business strategy, and manufacturing realities.
Paul Jackson is the author of over 30 books on paper arts and crafts and has taught folding techniques at more than 150 university-level design courses worldwide. His expertise, combined with experience consulting for companies like Nike and Siemens, underpins this guide to designing custom 3D packaging forms. The book distills complex structural concepts into accessible methods, making it a valuable resource for designers seeking to create innovative and tailored packaging solutions.
Paul Jackson is the author of over 30 books on paper arts and crafts. He has taught the techniques of folding on more than 150 university-level design courses in the UK, Germany, Belgium, the US, Canada and Israel and been a 'folding consultant' for companies such as Nike and Siemens.
2012·128 pages·Packaging, Design, Product Development, 3D Modeling, Paper Engineering
Paul Jackson's extensive experience teaching paper arts and crafts across numerous countries shines through in this book, which delves deep into the principles of designing three-dimensional packaging. Rather than offering mere templates, Jackson presents a 'net' construction system that breaks down complex shapes into simple flat patterns, empowering you to craft innovative and structurally sound boxes tailored to specific products. You'll find detailed explanations of over 70 forms, each illustrated with clear diagrams and accompanied by examples showcasing practical and imaginative designs. This book suits designers aiming to move beyond standard packaging forms and develop unique, strong, and functional 3D packaging solutions.
This AI-created book on packaging improvement is crafted based on your specific background, experience level, and goals. You share which packaging topics matter most to you and your desired outcomes, and the book is then tailored to provide a focused 90-day action plan. Personalization matters here because packaging needs vary widely by industry, product type, and sustainability ambitions, so this book centers on exactly what will help you succeed rapidly and effectively.
TailoredRead AI creates personalized nonfiction books that adapt to your unique background, goals, and interests. Instead of reading generic content, you get a custom book written specifically for your profession, experience level, and learning objectives. Whether you're a beginner looking for fundamentals or an expert seeking advanced insights, TailoredRead crafts a book that speaks directly to you. Learn more.
2025·50-300 pages·Packaging, Packaging Fundamentals, Material Selection, Design Optimization, Sustainability Practices
This tailored book explores a personalized 90-day plan designed to transform your packaging processes efficiently and effectively. It delves into practical steps that align with your background and specific goals, offering a focused pathway through packaging improvement techniques. The content examines key aspects such as material selection, design optimization, and sustainability considerations, all matched to your unique needs. By concentrating on your interests and challenges, this book reveals how to accelerate packaging innovation within a short timeframe. Its tailored approach ensures you engage with relevant knowledge and actionable concepts that foster rapid progress and measurable results in packaging transformation.
Steven DuPuis is president of DuPuis, a strategic design firm he founded over 20 years ago in Los Angeles, with offices now spanning the U.S. and Europe. A frequent contributor to design and business journals and a speaker at forums like the Kellogg School of Management, DuPuis brings a wealth of experience to this book. His personal design work is even part of the permanent collection at the U.S. Library of Congress, underscoring the depth of expertise behind this authoritative guide on packaging design.
Steven DuPuis is president of DuPuis, a strategic design firm he began over 20 years ago in Los Angeles. Today, DuPuis is an international strategic brand-design firm with offices in the U.S. and Europe. Steven is a frequent contributor to design and business periodicals and also speaks at a variety of professional forums including the Kellogg School of Management. His personal design work is part of the permanent collection in the U.S. Library of Congress.
2008·240 pages·Packaging, Brand Strategy, Design Process, Materials Selection, Color Theory
What if everything you thought about packaging design focused only on the final look? Steven DuPuis and John Silva challenge that by diving deep into the entire creative journey—from selecting the package format and materials to choosing colors and finishes—all while considering unique display challenges. This book walks you through how each design decision influences consumer perception and client success, supported by detailed case studies that explain why certain design elements work. If you're involved in brand strategy or product presentation, you'll find insights here that sharpen your understanding of packaging beyond aesthetics.
Dong Sun Lee is a renowned expert in food packaging technology, contributing significantly to the field through research and publications. His deep expertise informs this book, which dives into both fundamental and advanced food packaging science. Lee’s experience drives a clear focus on applying scientific principles to real-world packaging challenges, making this an essential resource for those seeking informed technical knowledge in food packaging.
Dong Sun Lee is a renowned expert in food packaging technology, contributing significantly to the field through research and publications.
Packaging, Food Technology, Materials Science, Sustainability, Active Packaging
Dong Sun Lee brings a rigorous scientific lens to food packaging, blending foundational principles with cutting-edge developments like active and intelligent packaging. The book offers detailed case studies and discussion prompts that focus on applying science to practical packaging design challenges, making complex topics accessible. You’ll gain thorough insights into sustainable packaging methods alongside traditional materials and technologies, ideal if you’re involved in product development or quality control. This book suits professionals and students aiming to deepen technical understanding rather than those seeking only design aesthetics or marketing perspectives.
Susan Selke is a recognized authority in packaging materials, bringing extensive experience in plastics properties and applications. She has authored influential works and significantly advanced packaging technology understanding. Her expertise shapes this book, which offers readers a thorough look at plastic packaging materials, their properties, and practical applications.
Susan Selke is a recognized authority in the field of packaging materials, with extensive experience in the properties and applications of plastics. She has authored several influential texts and has contributed significantly to the understanding of packaging technology.
Packaging, Plastics, Polymer Properties, Material Testing, Quality Control
Susan Selke's decades of expertise in plastics and packaging technology led her to create this detailed guide for anyone working with plastic materials in packaging. You’ll gain a solid grasp of polymer properties and how they influence packaging performance, including insights into chemical structures and processing methods like fabrication and quality control. The third edition expands on biobased plastics such as PLA and deepens the discussion on tensile properties, making it relevant for both newcomers and seasoned professionals who need to write specifications or test materials. If your work involves designing or evaluating plastic packaging, this book offers the depth you need without unnecessary jargon.
This collection of eight books reveals how packaging is a multifaceted field combining sustainability, design, materials science, and marketing strategy. If you're grappling with environmental impact, start with The Future of Packaging to unlock circular economy applications. For design innovation, combine The Package Design Book with Structural Packaging to bridge aesthetics and 3D form.
Those focused on technical mastery will find Material Innovation and Plastics Packaging 3e invaluable for understanding cutting-edge materials. Meanwhile, brand managers and marketers can deepen their strategic approach with Packaging Design and Package Design Workbook. For specialists in food product safety and technology, the detailed insights in FOOD PACKAGING SCIENCE AND TECHNOLOGY are indispensable.
Alternatively, you can create a personalized Packaging book to bridge general principles with your unique context, accelerating your learning and application. These books can help you accelerate your learning journey and refine your packaging expertise with confidence.
Frequently Asked Questions
I'm overwhelmed by choice – which book should I start with?
Start with The Future of Packaging if you want to understand sustainability’s role in packaging. It offers a clear foundation on circular economy principles that are reshaping the industry.
Are these books too advanced for someone new to Packaging?
Not at all. Titles like The Package Design Book provide visual inspiration accessible to beginners, while others gradually build technical knowledge, making them suitable for varied experience levels.
What's the best order to read these books?
Begin with broad concepts like sustainability and design in The Future of Packaging and The Package Design Book. Then dive into specialized topics like materials, branding, and structural design to deepen your expertise.
Do I really need to read all of these, or can I just pick one?
You can focus on the books that align with your goals. For example, pick Material Innovation if you're interested in new materials, or Packaging Design for branding strategies.
Which books focus more on theory vs. practical application?
The Future of Packaging and Material Innovation lean toward theory and emerging trends, while Package Design Workbook and Structural Packaging emphasize practical design and application techniques.
How can personalized Packaging books complement these expert reads?
Personalized books tailor expert insights to your situation, helping apply broad concepts from these titles directly to your projects and goals. Explore creating your own Packaging book for focused guidance.
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