10 Best-Selling Business Strategy Books Millions Love

Discover top Business Strategy books recommended by Peter Thiel (PayPal co-founder), Raoul Pal (Global Macro Investor), and Brian Tracy (personal development author). These best-selling books offer proven strategies and insights for business leaders and entrepreneurs.

Peter Thiel
Raoul Pal
Brian Tracy
Ray Dalio
Roshan Abbas
Hiten Shah
Josh Bersin
Updated on June 24, 2025
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10 of 10 books have Kindle versions

When millions of readers and top experts agree on a selection of Business Strategy books, you know you're looking at proven frameworks that truly work. Right now, savvy leaders face unprecedented challenges and opportunities, making trusted strategies more valuable than ever. These best-selling titles have helped countless entrepreneurs and executives navigate complexity and growth.

Among the voices shaping this list, Raoul Pal, founder of Global Macro Investor, calls "The Hard Thing About Hard Things" the most brutally honest and useful guide for startup leaders. Meanwhile, Peter Thiel, co-founder of PayPal, endorses "7 Powers" for its insights into lasting competitive advantages. These endorsements come from experts who have built and scaled businesses globally, lending credibility to their picks.

While these widely read books provide solid foundations, you might want content tailored specifically to your unique Business Strategy goals and experience. Consider creating a personalized Business Strategy book that combines these validated approaches with your individual context for maximum impact.

Best for startup leaders facing tough challenges
Kindle version available
Raoul Pal, founder and CEO of Global Macro Investor and Real Vision Group, highlights this book as the most brutally honest and useful guide to the realities of starting and running a company. His recommendation carries weight given his extensive experience in economic strategy and investment, showing how this title cuts through startup myths to reveal hard truths. Pal's endorsement aligns with widespread acclaim, resonating with entrepreneurs confronting complex leadership challenges. Additionally, Josh Bersin, founder and CEO of Bersin by Deloitte, praises its real-world clarity about business growth struggles, reinforcing the book’s practical impact on leaders navigating unpredictable paths.
RP

Recommended by Raoul Pal

Founder/CEO, Global Macro Investor and Real Vision Group

Without question, to me, The Hard Thing About Hard Things by Ben Horowitz is, by far, the best, most brutally honest and incredibly useful book about the realities of starting and running a company, ever written. (from X)

After analyzing countless startup stories and leadership challenges, Ben Horowitz developed a candid guide that tackles the unspoken difficulties of running a business. Drawing from his experience as cofounder of Andreessen Horowitz and former CEO of Opsware, Horowitz shares insights into tough decisions like firing friends, managing crises, and sustaining a CEO mindset. You'll find chapters that blend hard truth with unexpected humor, including references to rap lyrics, making it clear how leadership often means facing no easy answers. This book suits entrepreneurs and leaders ready to confront the gritty realities behind building lasting companies, rather than just the glamorous parts.

Read on Kindle
Best for strategic thinkers planning ahead
Kindle version available
Brian Tracy, renowned author with over 78 books sold to more than 10 million people, recommends this book for entrepreneurs looking to chart their next moves precisely. He shares, "Patrick helps entrepreneurs understand exactly what they need to do next." Tracy’s endorsement highlights how the book's strategic clarity aligns with what many business leaders seek. The insight offered here reflects a thoughtful approach to mastering business strategy, a view echoed by Ray Dalio, founder of Bridgewater Associates, who calls Patrick one of the most exciting thinkers he’s conversed with.
BT

Recommended by Brian Tracy

Best-selling personal-development author

Patrick helps entrepreneurs understand exactly what they need to do next.

Drawing from his remarkable journey from fleeing war-torn Iran to building a financial empire, Patrick Bet-David offers a framework that teaches you to think several steps ahead in business. You’ll learn how to gain clarity on your goals, develop strategies for both good times and bad, and build teams rooted in strong values. Chapters explore power plays and leverage in detail, providing concrete tactics for executives and entrepreneurs alike. This book suits anyone aiming to sharpen their strategic thinking beyond surface-level planning, though those seeking quick fixes might find its depth demanding.

#1 Wall Street Journal Bestseller
Instant International Bestseller
Read on Kindle
Best for personal strategy plans
Can send to Kindle
This AI-created book on business strategy is carefully tailored to your experience level, interests, and goals. By sharing what aspects of strategy you want to explore and your background, you receive focused content that speaks directly to your needs. Personalization matters here because business strategy is not one-size-fits-all—your challenges and ambitions shape what knowledge is most useful. This book offers a clear, customized pathway through complex strategic ideas, making your learning efficient and meaningful.
2025·50-300 pages·Business Strategy, Competitive Advantage, Market Positioning, Strategic Planning, Growth Tactics

This tailored book explores the essential principles of business strategy through a lens that matches your background and specific goals. It reveals how to combine widely valued strategic concepts with your unique interests, creating a learning experience that feels both relevant and insightful. The content covers foundational ideas such as competitive advantage and market positioning while delving into customized applications that align with your personal business context. By focusing on your targeted objectives, this book crafts a clear path through complex strategic challenges and opportunities. The personalized approach ensures you engage deeply with proven knowledge, gaining clarity on how to apply it effectively within your own ventures and aspirations.

Tailored Guide
Competitive Positioning
1,000+ Happy Readers
View on TailoredRead
Best for business operators seeking control
Kindle version available
Dan Sullivan, a speaker and strategic business coach who has worked with over 13,000 entrepreneurs, highlights how this book addresses the very challenges he often sees business leaders face. He shares, "This book is a must for any business owner and their management team. Traction provides a powerful, practical, and simple system for running your business." His recommendation aligns with widespread reader appreciation for the book's straightforward approach to gaining control and clarity in business operations. Additionally, Ben Brewster, co-founder and former professional athlete, endorses it as the most impactful business book for scaling organizations and aligning teams, reinforcing its value for leaders seeking operational discipline.
DS

Recommended by Dan Sullivan

Speaker and strategic business coach

Having coached and trained over 13,000 entrepreneurs, I know the challenges they face. This book is a must for any business owner and their management team. Traction provides a powerful, practical, and simple system for running your business.

2012·246 pages·Business, Business Strategy, Entrepreneurship, Business Management, Leadership Development

When Gino Wickman developed the Entrepreneurial Operating System (EOS), he aimed to tackle the common frustrations business leaders face, like stalled growth and internal conflicts. In this book, you learn how to strengthen six key components of your business through straightforward frameworks and practical tools that improve focus and decision-making. For example, the book breaks down how to build a cohesive leadership team and implement clear processes, helping you gain control rather than letting your business control you. This is particularly useful if you're leading a growing company seeking clarity and operational discipline but may feel overwhelmed by complex management theories.

Over 1 Million Copies Sold
Published by BenBella Books
Read on Kindle
Best for leaders wanting clear strategy
Kindle version available
Hiten Shah, co-founder of Usefyi and Product Habits, highlights this book as particularly relevant right now, praising its clarity and accompanying video. His endorsement carries weight thanks to his extensive experience advising over 120 companies, reflecting a deep understanding of practical business strategy. Shah’s recommendation aligns well with the widespread acclaim the book has earned among business leaders. Also notable is Stephen Kinsella, Associate Professor of Economics, who calls it a "great, non-bullshit book" that cuts through typical strategy jargon, underscoring its value for those seeking straightforward insight into strategic thinking.
HS

Recommended by Hiten Shah

Co-founder of usefyi & producthabits

@joelgascoigne For sure :) That book is brilliant. The video is great too: And it is one of those that’s especially relevant right now. (from X)

2011·336 pages·Business Strategy, Business Management, Business, Leadership, Competitive Analysis

Richard Rumelt’s decades of experience in strategy and management shine through in this book that cuts through the usual buzzwords and vague concepts. You learn to distinguish real strategy from empty slogans by understanding key elements like the “kernel” of strategy and proximate objectives, which are explained with concrete examples from companies like Apple and Walmart. The book reveals nine sources of power to focus your leadership efforts more effectively, making it especially useful if you're steering an organization through complex challenges. If you want to sharpen your ability to craft clear, focused strategies rather than settle for fluffy goals, this book is a solid guide.

Read on Kindle
Best for analysts mastering competition
Kindle version available
Michael E. Porter is a professor at Harvard Business School and a leading authority on strategy and competitiveness. His expertise and extensive advisory roles underpin this book, which has influenced both scholars and practitioners globally. Porter's unique perspective on how firms achieve superior profitability through structured competitive analysis sets this work apart as a foundational text in business strategy.
1998·397 pages·Business Strategy, Competition, Competitive Advantage, Industry Analysis, Strategic Positioning

Michael E. Porter's decades of research and teaching at Harvard Business School culminate in this rigorous exploration of industry competition that reshaped business strategy thinking worldwide. You gain concrete frameworks like the Five Forces model and the three generic strategies—lowest cost, differentiation, and focus—that clarify how companies can position themselves for profitability. Detailed chapters dissect how competitive advantage ties directly to cost structures and pricing, giving you tools to analyze rivals with precision. This book suits managers, analysts, and consultants who want a solid foundation in strategic positioning rather than quick fixes or trendy advice.

Read on Kindle
Best for tailored growth plans
Can send to Kindle
This AI-created book on business growth is crafted based on your current experience and specific goals. It zooms in on the growth tactics that matter most to you, combining proven knowledge with personal focus areas. Instead of a generic guide, you get a tailored plan that reflects your unique business challenges and ambitions, making the learning process more efficient and relevant.
2025·50-300 pages·Business Strategy, Business Growth, Growth Planning, Market Analysis, Customer Acquisition

This tailored AI-created book explores step-by-step growth plans designed specifically for your business landscape. It reveals targeted approaches to scaling your operations by focusing on your unique industry, experience, and goals. By combining widely validated concepts with your personal background, this book offers a customized path through the often complex world of business growth. It examines how incremental changes over a 90-day period can drive measurable progress, helping you understand which tactics align best with your current needs. This personalized guide matches your interests, ensuring you explore the most relevant growth opportunities without unnecessary distractions.

Tailored Blueprint
Growth Pathways
1,000+ Happy Readers
View on TailoredRead
Best for corporate strategists making choices
Kindle version available
A.G. Lafley, former CEO of Procter & Gamble, transformed the company by doubling sales and quadrupling profits, increasing its market value by over $100 billion. Partnering with Roger L. Martin, dean at Rotman School of Management, Lafley distilled their experience into a strategic playbook that outlines five essential choices for winning in business. Their unique vantage point from leading one of the world's largest consumer goods companies provides a rare lens on how strategy works in practice, making this book a valuable resource for anyone serious about mastering corporate strategy.
JM

Recommended by Jeremy Miller

Brand strategist and keynote speaker

Playing to Win: How Strategy Really Works book cover

A.G. Lafley, Roger L. Martin·

2013·272 pages·Business Strategy, Business, Corporate Strategy, Competitive Advantage, Strategic Planning

When A.G. Lafley realized that strategy boiled down to making tough, specific choices, he set out with Roger L. Martin to demystify what winning really means in business. Drawing on their decade-long leadership at Procter & Gamble, doubling sales and quadrupling profits, they present a clear framework focused on defining where to play, how to win, and what capabilities to build. You'll find practical insights through real examples involving brands like Olay and Gillette, helping you sharpen your strategic thinking and decision-making. This book suits leaders eager to translate broad ambitions into concrete, competitive moves rather than just vague plans.

Wall Street Journal Bestseller
Washington Post Bestseller
Published by Harvard Business Review Press
Read on Kindle
Best for innovators creating new markets
Kindle version available
Jk Molina, who built Tweet Hunter from zero to $1.5M annually, recommends this book as a practical guide to breaking free from saturated markets. He highlights how the book’s approach helped him rethink growth beyond direct competition. "@ohalloran_sam Blue Ocean Strategy is a great book on this," he says, reflecting how it reshaped his strategy during rapid scaling. Similarly, The Economist praises it as the most successful business master-planning book, underscoring its influence across industries seeking new growth avenues.

Recommended by The Economist

Blue Ocean Strategy is the most successful book on business master-planning

W. Chan Kim and Renée Mauborgne, professors at INSEAD and pioneers of the Blue Ocean Strategy Institute, challenge traditional competitive tactics with this book. They argue that instead of battling rivals in saturated markets, success lies in creating untapped "blue oceans" of opportunity, based on a study of 150 strategic moves across industries. You’ll gain frameworks for identifying new market spaces, avoiding common traps, and renewing your strategy to stay ahead. Whether you’re a business leader or entrepreneur, the book equips you with methods to make competition irrelevant, illustrated by updated case studies and fresh chapters on alignment and renewal.

Wall Street Journal Bestseller
Published by Harvard Business Review Press
Over 4 million copies sold
Read on Kindle
Best for entrepreneurs growing focused businesses
Kindle version available
By his 35th birthday, Mike Michalowicz had founded and sold two multi-million dollar companies but lost his entire fortune as a small business angel investor. Driven to find better ways to grow healthy companies, he developed the Pumpkin Plan strategy, drawing from his own trials and inspired by pumpkin farmers' techniques. His firsthand experience and dedication make this book a unique guide for entrepreneurs seeking to build resilient, standout businesses.
SG

Recommended by Seth Godin

Marketing thought leader and bestselling author

What started as Mike Michalowicz's struggle with managing his first company transformed into a business growth strategy inspired by pumpkin farming. Michalowicz distills his experience and research into a methodical approach: focus on your best strengths, eliminate unproductive customers, and nurture the ones that matter most. You learn how to identify your unique value proposition, prioritize high-impact clients, and develop tailored offerings that foster sustainable growth. This book suits entrepreneurs and small business owners ready to shift from spreading themselves thin to cultivating a remarkable, profitable enterprise.

Read on Kindle
Best for investors and strategists
Kindle version available
Peter Thiel, co-founder of PayPal and Palantir chairman, values this book for its clear insight into how invention underpins strategy. He points out, "Hamilton Helmer understands that strategy starts with invention. He can't tell you what to invent, but he can and does show what it takes for a new invention to become a valuable business." Thiel’s endorsement reflects how the book aligns with his experience backing innovative companies. Similarly, Michael Girdley, an investor known for his unique investment approach, calls it one of the best business books ever, emphasizing its influence on understanding moats and sustainable business models.
PT

Recommended by Peter Thiel

Co-Founder of PayPal, Palantir Chairman

Hamilton Helmer understands that strategy starts with invention. He can't tell you what to invent, but he can and does show what it takes for a new invention to become a valuable business

2016·210 pages·Business Strategy, Product Strategy, Competitive Advantage, Market Positioning, Strategic Decision-Making

Hamilton Helmer's decades as a business strategist and investor shaped this book into a framework that demystifies how companies create lasting value. You get introduced to the concept of "Power"—specific conditions that enable persistent competitive advantages—and learn to identify when to establish these powers during your business's lifecycle. Helmer illustrates his ideas with rich examples and explains why invention is the essential first step before strategy can take hold. If you're navigating strategic decisions or building a business meant to endure, this book offers a clear compass to guide your choices without jargon or fluff.

Read on Kindle
Best for innovators designing business models
Kindle version available
Alexander Osterwalder is a speaker, workshop facilitator, and strategy consultant to organizations in 20 countries, co-founder of Strategyzer, known for pioneering the Business Model Canvas. His extensive experience and collaboration with hundreds of practitioners worldwide shaped this handbook designed to help you rethink your business approach. If you're looking to innovate beyond traditional models, this book’s visual frameworks and practical tools offer a clear path to redesigning your enterprise for tomorrow’s challenges.
SB

Recommended by Steve Blank

Author, Adjunct Professor at Stanford

2010·288 pages·Business Models, Business Strategy, Business, Innovation, Value Proposition

Unlike most business strategy books that stick to theory, this one delivers a visual and practical approach developed through collaboration with hundreds of practitioners worldwide. Alexander Osterwalder, an experienced strategy consultant working across 20 countries, co-created the Business Model Canvas framework to help you rethink your value proposition, revenue streams, and partnerships with clarity and creativity. You’ll find tools and examples that illuminate how to design or overhaul your business model to stay competitive in rapidly changing markets. This book suits executives, entrepreneurs, and consultants who want to challenge outdated models and build innovative enterprises.

Read on Kindle

Conclusion

This curated collection highlights common themes: strategic clarity, real-world leadership lessons, and innovative market thinking. If you prefer proven methods steeped in executive experience, start with "The Hard Thing About Hard Things" or "Good Strategy Bad Strategy." For validated approaches to positioning and market creation, combine "Competitive Strategy" with "Blue Ocean Strategy."

Each book emphasizes actionable frameworks tested by industry leaders, ensuring you gain practical insights rather than abstract theory. Alternatively, you can create a personalized Business Strategy book to merge these proven methods with your specific business challenges and ambitions.

These widely adopted approaches have helped many readers succeed in shaping resilient, forward-thinking companies. Your next strategic move could start here.

Frequently Asked Questions

I'm overwhelmed by choice – which book should I start with?

Start with "The Hard Thing About Hard Things" by Ben Horowitz for a candid look at leadership challenges. It’s widely recommended for its practical insights into real business struggles. From there, "Good Strategy Bad Strategy" offers a clear framework to sharpen your strategic thinking.

Are these books too advanced for someone new to Business Strategy?

Not at all. While some titles dive deep, many, like "Traction" and "The Pumpkin Plan," offer accessible, actionable advice for beginners eager to build solid foundations.

What's the best order to read these books?

Begin with books focusing on leadership and execution such as "The Hard Thing About Hard Things," then move to strategic frameworks like "Competitive Strategy" and "7 Powers." Finally, explore innovation-focused books like "Blue Ocean Strategy."

Do I really need to read all of these, or can I just pick one?

You can pick one based on your current needs, but combining books on leadership, strategy, and innovation offers a well-rounded understanding. Each book complements the others with unique perspectives.

Which book gives the most actionable advice I can use right away?

"Traction" provides straightforward tools to improve business operations immediately. Similarly, "Your Next Five Moves" guides you to plan concrete next steps in your strategy.

Can I get tailored strategy insights without reading all these books?

Yes! These expert books offer invaluable insights, but personalized content can tailor strategies to your unique goals and challenges. Consider creating a personalized Business Strategy book to combine proven methods with your specific situation for faster, focused learning.

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