David Cohen

Learn to scale your startup with a roadmap to the all-important part of the business lifecycle between launch and IPO In The Builder’s Guide to the Tech Galaxy: 99 Practices to Scale Startups into Unicorn Companies, a team of accomplished investors, entrepreneurs, and marketers deliver a practical collection of concrete strategies for scaling a small startup into a lean and formidable tech competitor. By focusing on the four key building blocks of a successful company – alignment, team, functional excellence, and capital―this book distills the wisdom found in countless books, podcasts, and the authors’ own extensive experience into a compact and accessible blueprint for success and growth. In the book, you’ll find: Organizational charts, sample objectives and key results (OKRs), as well as guidance for divisions including technology and product management, marketing, sales, people, and service operationsTools and benchmarks for strategically aligning your company’s divisions with one another, and with your organization’s “North Star”Templates and tips to attract and retain a triple-A team with the right scale-up mindsetChecklists to help you attract growth capital and negotiate term sheets Perfect for companies with two, ten, or one hundred employees, The Builder’s Guide to the Tech Galaxy belongs on the bookshelves of founders, managers, entrepreneurs, and other business leaders exploring innovative and proven ways to scale their enterprise to new heights.

“Why We Sleep is an important and fascinating book…Walker taught me a lot about this basic activity that every person on Earth needs. I suspect his book will do the same for you.” —Bill Gates A New York Times bestseller and international sensation, this “stimulating and important book” (Financial Times) is a fascinating dive into the purpose and power of slumber. Sleep is one of the most important but least understood aspects of our life, wellness, and longevity. Until very recently, science had no answer to the question of why we sleep, or what good it served, or why we suffer such devastating health consequences when we don't sleep. Compared to the other basic drives in life—eating, drinking, and reproducing—the purpose of sleep remained elusive. An explosion of scientific discoveries in the last twenty years has shed new light on this fundamental aspect of our lives. Now, preeminent neuroscientist and sleep expert Matthew Walker gives us a new understanding of the vital importance of sleep and dreaming. Within the brain, sleep enriches our ability to learn, memorize, and make logical decisions. It recalibrates our emotions, restocks our immune system, fine-tunes our metabolism, and regulates our appetite. Dreaming mollifies painful memories and creates a virtual reality space in which the brain melds past and present knowledge to inspire creativity. Walker answers important questions about sleep: how do caffeine and alcohol affect sleep? What really happens during REM sleep? Why do our sleep patterns change across a lifetime? How do common sleep aids affect us and can they do long-term damage? Charting cutting-edge scientific breakthroughs, and synthesizing decades of research and clinical practice, Walker explains how we can harness sleep to improve learning, mood, and energy levels; regulate hormones; prevent cancer, Alzheimer’s, and diabetes; slow the effects of aging; increase longevity; enhance the education and lifespan of our children, and boost the efficiency, success, and productivity of our businesses. Clear-eyed, fascinating, and accessible, Why We Sleep is a crucial and illuminating book.

Make a lasting impact by launching new initiatives, inspiring others, and championing innovative approaches with this from-the-trenches guide by trusted executive mentor, entrepreneur, and leadership expert Joel Peterson. Many leaders see their roles as presidents/managers, with a primary focus on keeping results consistent with past performance and on budget. These kinds of leaders make important contributions but rarely leave a mark on the businesses they serve. For those wanting to make a lasting impact, new skills are required. Joel Peterson calls these higher-level leaders “entrepreneurial leaders,” and they create durable enterprises that deliver on their promise. After three careers and demanding roles as CFO, CEO, chairman, lead director, adjunct professor, founder, author, entrepreneur and investor, Joel Peterson is often sought as a mentor and coach by leaders and aspiring leaders. He has worked with all types of leaders and considers the entrepreneurial leader to be the highest level of influence. In Entrepreneurial Leadership, Peterson lays out a path to achieving this summit with a series of leadership maps organized around the four essential basecamps: Establishing TrustCreating a Sense of MissionBuilding a Cohesive TeamExecuting and Delivering ResultsThese core philosophies, while easy to summarize, can be extremely difficult to implement. This book of maps and mindsets is aimed at those who hope to lead others, help them achieve their best, break new barriers, change the status quo, create a legacy, develop a brand, and enjoy a life-altering experience. Let Entrepreneurial Leadership guide you on your journey.

NAMED THE TOP SALES AND LEADERSHIP BOOK OF 2018 BY AMAZON! "People create the mindset, mindset shapes behavior, behavior defines culture, and ultimately, culture determines success. That's why the primary business objective is: To Make Your People More Valuable." Most leadership books don't apply to sales leadership. Sales leaders are uniquely and indispensably special and need to be coached in a way that's aligned with their role, core competencies, and individuality to achieve their personal goals and company objectives. What if you can successfully coach anyone in 10 minutes or even 60 seconds using one question? For busy, caring managers, SALES LEADERSHIP makes delivering consistent, high-impact coaching easy and efficient. Since most managers don't know how to coach, they become part of the non-stop, problem-solving legion of frustrated Chief Problem Solvers who habitually do other's work, create dependency, and nourish the seed of mediocrity. Great business leaders shift from doing people's job to developing them by learning the language of leadership--coaching. Sales Leadership delivers a chronological path to develop a thriving coaching culture and into a coaching leader who creates top performing teams and sales champions. Using Keith's intuitive L.E.A.D.S. Coaching Framework™, the coaching talk tracks for critical conversations, and his Enrollment strategy to create loyal, unified teams--you will inspire immediate change. Now, coaching is easily woven into your daily conversations and rhythm of business so that it becomes a natural, healthy habit. In the first book ever entitled, SALES LEADERSHIP, you'll learn how to master the ability to: Dramatically boost sales, productivity, efficiency, as well as cross-selling and up-selling opportunitiesImprove forecast accuracy, achieve business objectives, wins sales faster, and retain more customersReduce your workload and save over 20 hours every week on unproductive, wasteful activitiesConfidently, turnaround underperformers in 30 days or lessAssess company readiness and ensure implementation of a successful,sustainable coaching initiative to create a healthy, happy workplace and top performing cultureLeverage the award winning L.E.A.D.S.coaching framework so leaders can ask more questions, give less advice and build the trust and accountability to rely on people to do their jobShatter the toxic myths around coaching generational gaps and eliminate departmental silosCreate team alignment and buy-in around strategic change to improve daily performance metrics

The new second edition of this book is now available, published by Wiley. Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The Startup Playbook is our personal, how-to guide for building your startup from the ground up. In it, you ll find a collection of the major lessons and shortcuts we ve learned that will shift the odds in your favor. We re sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We re on your side, the founder s side. There is no doubt that venture capitalists, investors, and accelerators/incubators have great value in the startup ecosystem, but this book isn t about their points of view. We ll tell you where our interests as founders diverge from those on the other side of the table investors, bankers, advisors, board members, and others and what to do when that happens. Between us, we ve started over a dozen high-tech software companies, raised over $500 million in investment capital, acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We ve also advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We ve had plenty of failures, too. And we ve probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of advice and guidance from entrepreneurs who have been in the role of the founder many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve.