Ron Conway

Congressman Ro Khanna offers a revolutionary roadmap to facing America’s digital divide, offering greater economic prosperity to all. In Khanna’s vision, “just as people can move to technology, technology can move to people. People need not be compelled to move from one place to another to reap the benefits offered by technological progress” (from the foreword by Amartya Sen, Nobel Laureate in Economics). In the digital age, unequal access to technology and the revenue it creates is one of the most pressing issues facing the United States. There is an economic gulf between those who have struck gold in the tech industry and those left behind by the digital revolution; a geographic divide between those in the coastal tech industry and those in the heartland whose jobs have been automated; and existing inequalities in technological access—students without computers, rural workers with spotty WiFi, and plenty of workers without the luxury to work from home. Dignity in the Digital Age tackles these challenges head-on and imagines how the digital economy can create opportunities for people all across the country without uprooting them. Congressman Ro Khanna of Silicon Valley offers a vision for democratizing digital innovation to build economically vibrant and inclusive communities. Instead of being subject to tech’s reshaping of our economy, Representative Khanna argues that we must channel those powerful forces toward creating a more healthy, equal, and democratic society. Born into an immigrant family, Khanna understands how economic opportunity can change the course of a person’s life. Anchored by an approach Khanna refers to as “progressive capitalism,” he shows how democratizing access to tech can strengthen every sector of economy and culture. By expanding technological jobs nationwide through public and private partnerships, we can close the wealth gap in America and begin to repair the fractured, distrusting relationships that have plagued our country for far too long. Moving deftly between storytelling, policy, and some of the country’s greatest thinkers in political philosophy and economics, Khanna presents a bold vision we can’t afford to ignore. Dignity in a Digital Age is a roadmap to how we can seek dignity for every American in an era in which technology shapes every aspect of our lives.

The president of Silicon Valley's Intel Corporation sets forth the three basic ideas of his management philosophy and details numerous specific techniques to increase productivity in the manager's work and that of his colleagues and subordinates

Thousands of years ago, Herodotus and Plutarch immortalized Spartan society in their histories; but today, little is left of the ancient city or the social structure of this momentous culture.  One of the few antiquarian marks of the civilization that has survived lies scores of miles away from Sparta, at a narrow Greek mountain pass called Thermopylae. It was there that three hundred of Sparta's finest warriors held back the invading millions of the Persian empire and valiantly gave their lives in the selfless service of democracy and freedom.  A simple engraved stone marks their burial ground. Inspired by this stone and intrigued by the lore of Sparta, author Steven Pressfield has brilliantly combined scholarship with storytelling.  Narrated by the sole survivor of the epic battle--a squire in the Spartan heavy infantry--Gates of Fire is a mesmerizing depiction of one man's indoctrination into the Spartan way of life and death, and of the legendary men and women who gave the culture an immortal gravity. Culminating in the electrifying and horrifying epic battle, Gates of Fire weaves history, mystery, and heartbreaking romance into a literary page-turner that brings the Homeric tradition into the twenty-first century.

Author Geoffrey Moore makes the case that high-tech products require marketing strategies that differ from those in other industries. His chasm theory describes how high-tech products initially sell well, mainly to a technically literate customer base, but then hit a lull as marketing professionals try to cross the chasm to mainstream buyers. This pattern, says Moore, is unique to the high-tech industry. Moore suggests remedies for the problem that can help businesses meet their long-term goals. He coaches marketing professionals on how to move slowly through the gulf, teaching them to create profiles and target specific segments of the population rather than trying to plow right into the mainstream. He cites examples of successful chasm crossings by such companies as Apple, Tandem, Oracle, and Sun, showing what they all had in common and exposing the different weaknesses in their strategies. Moore also assigns responsibility for success to programmers and developers by suggesting they design a "whole product model." Here, because integration tasks are daunting to the mainstream market, all the components of a technological product must be in one package. Moore also describes strategies for competing with rival companies and assessing the best distribution channels for penetrating the target market. Written not just for marketing specialists but for all employees whose futures ride on the success of a technical product, Crossing the Chasm delivers crucial information in an engaging, readable tone.

The definitive history of America’s greatest incubator of innovation and the birthplace of some of the 20th century’s most influential technologies “Filled with colorful characters and inspiring lessons . . . The Idea Factory explores one of the most critical issues of our time: What causes innovation?” —Walter Isaacson, The New York Times Book Review “Compelling . . . Gertner's book offers fascinating evidence for those seeking to understand how a society should best invest its research resources.” —The Wall Street Journal From its beginnings in the 1920s until its demise in the 1980s, Bell Labs-officially, the research and development wing of AT&T-was the biggest, and arguably the best, laboratory for new ideas in the world. From the transistor to the laser, from digital communications to cellular telephony, it's hard to find an aspect of modern life that hasn't been touched by Bell Labs. In The Idea Factory, Jon Gertner traces the origins of some of the twentieth century's most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men-Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker-who spent their careers at Bell Labs. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born.

A superb new collection from one of our best and best-loved writers. Nine stories draw us immediately into that special place known as Alice Munro territory–a place where an unexpected twist of events or a suddenly recaptured memory can illumine the arc of an entire life. The fate of a strong-minded housekeeper with a “frizz of reddish hair,” just entering the dangerous country of old-maidhood, is unintentionally (and deliciously) reversed by a teenaged girl’s practical joke. A college student visiting her aunt for the first time and recognizing the family furniture stumbles on a long-hidden secret and its meaning in her own life. An inveterate philanderer finds the tables turned when he puts his wife into an old-age home. A young cancer patient stunned by good news discovers a perfect bridge to her suddenly regained future. A woman recollecting an afternoon’s wild lovemaking with a stranger realizes how the memory of that encounter has both changed for her and sustained her through a lifetime. Men and women are subtly revealed. Personal histories, both complex and simple, unfold in rich detail of circumstance and feeling. Hateship, Friendship, Courtship, Loveship, Marriage provides the deep pleasures and rewards that Alice Munro’s large and ever- growing audience has come to expect.

The dramatic, unlikely story behind the founding of Twitter, by New York Times bestselling author and Vanity Fair special correspondent The San Francisco-based technology company Twitter has become a powerful force in less than ten years. Today it’s everything from a tool for fighting political oppression in the Middle East to a marketing must-have to the world’s living room during live TV events to President Trump’s preferred method of communication. It has hundreds of millions of active users all over the world. But few people know that it nearly fell to pieces early on. In this rousing history that reads like a novel, Hatching Twitter takes readers behind the scenes of Twitter’s early exponential growth, following the four hackers—Ev Williams, Jack Dorsey, Biz Stone, and Noah Glass, who created the cultural juggernaut practically by accident. It’s a drama of betrayed friendships and high-stakes power struggles over money, influence, and control over a company that was growing faster than they could ever imagine. Drawing on hundreds of sources, documents, and internal e-mails, Bilton offers a rarely-seen glimpse of the inner workings of technology startups, venture capital, and Silicon Valley culture.

Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company. Where did they get the ideas that made them rich? How did they convince investors to back them? What went wrong, and how did they recover? Nearly all technical people have thought of one day starting or working for a startup. For them, this book is the closest you can come to being a fly on the wall at a successful startup, to learn how it's done. But ultimately these interviews are required reading for anyone who wants to understand business, because startups are business reduced to its essence. The reason their founders become rich is that startups do what businesses do―create value―more intensively than almost any other part of the economy. How? What are the secrets that make successful startups so insanely productive? Read this book, and let the founders themselves tell you.

This is an excellent book on how Starbucks fought for its life without losing its soul.

With a foreword from Steve Blank, Talking to Humans is a practical guide to the qualitative side of customer development, an indispensable skill for vetting and improving any new startup or innovation. This book will teach you how to structure and run effective customer interviews, find candidates, and turn learnings into action.

Robert Henri’s book reveals the heart of an artist; free, textured and transcendent. He writes in his forward, “No effort has been made toward the form of a regular book. In fact the opinions are presented more as paintings are hung on a wall, to be looked at at will.” “Through Art mysterious bonds of understanding and of knowledge are established among men. They are the bonds of a great Brotherhood. Those who are of the Brotherhood know each other, and time and space cannot separate them.” “When the artist is alive in any person, whatever his kind of work may be, he becomes an inventive, searching, daring, self-expressive creature. He becomes interesting to other people. He disturbs, upsets, enlightens, and he opens ways for better understanding.” “A tree growing out of the ground is as wonderful today as it ever was. It does not need to adopt new and startling methods.” “The picture that looks as if it were done without an effort may have been a perfect battlefield in its making.” With Henri’s written gallery we have glimpses into the artist’s spirit and philosophy as well as his technique.

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

*Major New York Times Bestseller *More than 2.6 million copies sold *One of The New York Times Book Review's ten best books of the year *Selected by The Wall Street Journal as one of the best nonfiction books of the year *Presidential Medal of Freedom Recipient *Daniel Kahneman's work with Amos Tversky is the subject of Michael Lewis's best-selling The Undoing Project: A Friendship That Changed Our Minds In his mega bestseller, Thinking, Fast and Slow, Daniel Kahneman, world-famous psychologist and winner of the Nobel Prize in Economics, takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think. System 1 is fast, intuitive, and emotional; System 2 is slower, more deliberative, and more logical. The impact of overconfidence on corporate strategies, the difficulties of predicting what will make us happy in the future, the profound effect of cognitive biases on everything from playing the stock market to planning our next vacation―each of these can be understood only by knowing how the two systems shape our judgments and decisions. Engaging the reader in a lively conversation about how we think, Kahneman reveals where we can and cannot trust our intuitions and how we can tap into the benefits of slow thinking. He offers practical and enlightening insights into how choices are made in both our business and our personal lives―and how we can use different techniques to guard against the mental glitches that often get us into trouble. Topping bestseller lists for almost ten years, Thinking, Fast and Slow is a contemporary classic, an essential book that has changed the lives of millions of readers.

Web designers are no longer just web designers. To create a successful web product that’s as large as Etsy, Facebook, Twitter, or Pinterest–or even as small as a tiny app–you need to know more than just HTML and CSS. You need to understand how to create meaningful online experiences so that users want to come back again and again. In other words, you have to stop thinking like a web designer or a visual designer or a UX designer or an interaction designer and start thinking like a product designer. In this breakthrough introduction to modern product design, Etsy Creative Director Randy Hunt explains the skills, processes, types of tools, and recommended workflows for creating world-class web products. After reading this book, you’ll have a complete understanding of what product design really is and you’ll be equipped with the best practices necessary for building your own successful online products.